So if I want 70s "Classic Hits", what do I listen to?

[wpb1999]

As everyone knows, I vehemently oppose AC dropping the 70s. Now that WYAY is going away, what are fans of the 60s and 70s soft rock (Joel, John, Manilow,). Supposed to listen to? This is why I hope 929 will get over their coffee shop selves and flip formats.

 

[secondchoice]

I agree on 92.9 doing classic hits. Of course I thought 92.9 would be the all news out let considering CBS's experience in the format. But CBS might be smarter than we all think. I heard a news story on WSB about Atlanta being near the top of financially distressed cities list. The revenue to support an All News might not be there.* I guess CBS will let Cumulus for the expensive "heavy lifting" of starting an All News operation then they will try to run the Classic Hits with an much less smaller payroll.

*I personally feel if Detroit can support All News Atlanta can too.

 

[ExNuYawker]

70s on 7 on my Sirius Radio! Its worth the $14.99 a month.

 

[MRFLASHPORT]

WSB-FM HD2 is soft/AC and plays lots of 70's and a few 60's, and it's for the time being commercial free and costs nothing per month.

 

[wpb1999]

WSB-FM HD2 is soft/AC and plays lots of 70's and a few 60's, and it's for the time being commercial free and costs nothing per month.

They don't stream WSB-2 online, which I have yet to understand. They do stream. WSRV-2.

 

[BIGSTICK]

Right here..

http://play.internet-radio-guide.net/oldies-radio-online/en/242989/all-70s-music-machine.html

Forget any lame Atlanta station to do this...The River needs to be drained as well as Dave, they both suck..................

 

[atlantaboy]

As everyone knows, I vehemently oppose AC dropping the 70s. Now that WYAY is going away, what are fans of the 60s and 70s soft rock (Joel, John, Manilow,). Supposed to listen to?

The River plays Billy Joel and Elton John - today they played Tiny Dancer, Big Shot, Only The Good Die Young, and It's Still Rock 'N' Roll To Me

Yesterday they played Your Song, Candle In The Wind, Levon, Big Shot, Movin' Out (Anthony's Song), It's Still Rock 'N' Roll To Me, and Only The Good Die Young

Most Manilow fans are in their 60s and 70s, beyond the scope of advertising targets

 

[wpb1999]

Who cares about "Advertising Targets". So people who at 30, younger than most of the population, and more likely not to be listening to the radio are better advertising targets that people in their 50s and 60s, some retired and more likely to be listening to the radio. By the way, Most people know that classic hits stations don't target the 25-54 demo.

I dont know why we in ATL can't have a soft AC station like WMGC, again. They are actually doing better as they focus more on the late 70s and 80s. I think it would work.

 

[atlantaboy]

So people who at 30, younger than most of the population, and more likely not to be listening to the radio are better advertising targets that people in their 50s and 60s, some retired and more likely to be listening to the radio.

Yes. People in their 60s and 70s don't buy much.

I'm not sure when WMGC was on the air as a Soft AC station, but I can guarantee you it was a time when Manilow fans were in their 30s/40s/50s

 

[BIGSTICK]

As everyone knows, I vehemently oppose AC dropping the 70s. Now that WYAY is going away, what are fans of the 60s and 70s soft rock (Joel, John, Manilow,). Supposed to listen to?

The River plays Billy Joel and Elton John - today they played Tiny Dancer, Big Shot, Only The Good Die Young, and It's Still Rock 'N' Roll To Me

Yesterday they played Your Song, Candle In The Wind, Levon, Big Shot, Movin' Out (Anthony's Song), It's Still Rock 'N' Roll To Me, and Only The Good Die Young

Most Manilow fans are in their 60s and 70s, beyond the scope of advertising targets

Not that I am a Manilow fan, but a lot of us are in there 40's and 50's. You're delusional that people of age do not listen to the radio, my mom (85) always says there is never anything on worth listening too, she may be an exception but they are still out there. and have "pleny o money"..........

 

[KFodor]

As everyone knows, I vehemently oppose AC dropping the 70s. Now that WYAY is going away, what are fans of the 60s and 70s soft rock (Joel, John, Manilow,). Supposed to listen to?

The River plays Billy Joel and Elton John - today they played Tiny Dancer, Big Shot, Only The Good Die Young, and It's Still Rock 'N' Roll To Me

Yesterday they played Your Song, Candle In The Wind, Levon, Big Shot, Movin' Out (Anthony's Song), It's Still Rock 'N' Roll To Me, and Only The Good Die Young

Most Manilow fans are in their 60s and 70s, beyond the scope of advertising targets

Not that I am a Manilow fan, but a lot of us are in there 40's and 50's. You're delusional that people of age do not listen to the radio, my mom (85) always says there is never anything on worth listening too, she may be an exception but they are still out there. and have "pleny o money"..........

All of what you say, demographically speaking...is true. However, try telling it to a 20-something media buyer. You won't get beyond..."we have plenty of money". That's the reality.

The 50's and 60's music is quickly disappearing from radio...70's will be next.

 

[PirateJohnny]

Who cares about "Advertising Targets". So people who at 30, younger than most of the population, and more likely not to be listening to the radio are better advertising targets that people in their 50s and 60s, some retired and more likely to be listening to the radio. By the way, Most people know that classic hits stations don't target the 25-54 demo.
...

Advertisers want to spend money to get their message to people who will spend money on their product. Younger people haven't developed brand loyalty yet and can be persuaded to try different products. As people age, they develop brand loyalty and it's harder to persuade them to try different products.

I'm 54 and, yes I'm earning more and spending more than I did at 24, but I have my favorite stores and brands. I'll pay attention to store ads for special sales and that's about it. That's why advertisers don't want to pay to reach me. If advertisers don't want to reach me, broadcasters don't want to attract me to their station, either.

 

[carolinaradio]

If 92.9 doesn't go classic hits, I'm more than sure CBS has looked in to it or will. That station is underperforming, and classic hits is going to be the market's biggest void with a younger-leaning CHR as second. There really isn't anything else for them to try. CBS can pull the format off better than anyone else can - Clear Channel might could now, their classic hits stations these days are much better than when they had oldies on 105.7, but I don't see that happening.

106.7 didn't do better as AGH because it was poorly executed for much of its life after True Oldies. Later last summer when Citadel owned them they started getting their act together musically and were doing better but it turned in to a mess after the takeover by Cumulus. Their classic hits stations are normally very good (look at WGRR/Cincy or KCMO/Kansas City), but they obviously didn't care about AGH because they had other plans for the frequency.

 

[jabba17]

AGH might be the last gasp of 1970s pop on ATL radio. Journey might add some late 70s New Wave or dance (none dare call it disco), but I think 70s AM gold may be a goner.

Even River was playing the Red Hot Chili Peppers the other night.

 

[atlantaboy]

If 92.9 doesn't go classic hits, I'm more than sure CBS has looked in to it or will. That station is underperforming, and classic hits is going to be the market's biggest void with a younger-leaning CHR as second. There really isn't anything else for them to try.

Yes there is - Alternative

Do you guys remember what happened when B98.5 started adding 70s pop to the mix - ratings tanked... if there were that many people that wanted 70s pop on the radio, WYAY would've done a lot better than it was doing, regardless of whether or not Cumulus owned it - WYAY had no competition, so IMO it's crazy to say that its low ratings were only due to poor Cumulus programming

Maybe 100.5 should flip to Triple A - Dave's low ratings must be due to poor programming by CBS - a well-programmed AAA station would be pulling a 5.0 share :

 

[poops]

As everyone knows, I vehemently oppose AC dropping the 70s. Now that WYAY is going away, what are fans of the 60s and 70s soft rock (Joel, John, Manilow,). Supposed to listen to? This is why I hope 929 will get over their coffee shop selves and flip formats.

We are in pretty much the same boat here in the Houston/Galvestion area. Two mediocre "Classic Rock" stations with very limited playlists, and nothing for the 60's, 70's and 80's. The irony of it is, I found WYAY in the last year and listen online while working or while driving (using my cell phone), so once again... looks like I'll be looking again.

poops

 

[MsMusicRadio]

Cox-------your hometown ownership group-----runs this exact format of soft oldies from 60's on up in Tampa and Miami. Only one jock each so it must be cheap. In Tampa it has been # one 12+ for at least 12 years. Just stream WDUV and you'll get all the Manilow and Carpenters your heart desires.

 

[IT_Guru]

Below is a list of what I'll be listening to:

WMJI (Majic 105.7) CC - American Top 40 the 70's on Sunday and Tom Kent's All Request Show weeknights from 10:00-11:00. http://www.wmji.com/

WBBG (Oldies 106.1) CC - American Top 40 the 70's on Saturday & Sunday. If you like Doo Wop they a show on Sunday nights. http://www.wbbgfm.com/

WGRP 940/1470 WLOA - Vilkie Communications - Oldies based with Top 40 hits from the middle 60's up through the late 70's. I've heard them play everything from Johnny Horton's one top 40 hit to The Who and "Who Are You". http://940wgrp.com/

WGFT 1330 (Oldies 1330 Good Times, Cool Songs) - 50's-70's http://www.1330wgft.com/

WAKR 1590 (News! Sports! Oldies!) Rubber City Radio Group - Music mostly from the 60's-early 70's. Reminds me a lot of the old Fox 97 with a much bigger playlist. http://www.wakr.net/

For those of you who like strictly 80's from 12:00-1:00 weekdays & all weekend it's "Time Warp" on WMXY 98.9 (Mix 989) CC. This is what WMAX 105.3 should have been. http://www.mix989.com/

All of the stations above stream on the internet and are what some of my presets will be set on while I'm working at my company's office in NE Ohio for six months. So many oldies/Classic Hits stations in NE Ohio that there aren't enough presets for all of them.

The most listened to Classic Hits station I listen to online is WOGL 98.1 in Philadelphia. This is what I wish CBS would do with DAVE-FM. http://wogl.cbslocal.com/

 

[wpb1999]

You can add WMGC, Soft Rock 105.1, out of Detroit to that list. 70s and 80s as well as other hits from the 90s to Now. They also play a fair amount of Motown, and you'll occasionally hear a late 60s song.

 

[wpb1999]

I guess Journey. They are switching, apparently, to a mainly 70s and 80s format, 2 90s songs an hour - so I have been told.

(550th post)