There are some Fox affiliates whose news departments are being viewed in an unfavorable light, thanks to the Fox News Channel.
For instance, the news director of the Fox affiliate in Fresno says: "There is a huge misunderstanding among a lot of people about Fox affiliates... “What Fox News does doesn’t affect how we do it. It is sometimes a challenge to get people who have that assumption to sample your product." In fact, this same station has experienced problems booking guests on their weekly political program, suggesting it is "like pulling teeth" thanks to the popularity as well as the identity of Fox News.
Full story:
http://www.broadcastingcable.com/bl...tes_Sometimes_Painted_With_Fox_News_Brush.php
For instance, the news director of the Fox affiliate in Fresno says: "There is a huge misunderstanding among a lot of people about Fox affiliates... “What Fox News does doesn’t affect how we do it. It is sometimes a challenge to get people who have that assumption to sample your product." In fact, this same station has experienced problems booking guests on their weekly political program, suggesting it is "like pulling teeth" thanks to the popularity as well as the identity of Fox News.
Full story:
http://www.broadcastingcable.com/bl...tes_Sometimes_Painted_With_Fox_News_Brush.php