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searadiofreak
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Of the top 5 markets in the country, most are strongly liberal or lean liberal. As mentioned above, SF doesn't seem to have an issue with Fox branding. I wonder about the others, NY, LA, Chicago and Philly.
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Some Fox Stations Wish Not To Be Linked To Fox News
- Thread starter DToTheJ
- Start date
Well, those stations affiliated with FOX before Fox News Channel was more than an idea. So, yeah, I can somewhat empathize with their predicament. Then again, you dance with what you bring with, unless they can somehow switch to one of the other networks. Or go Spanish. 
As for NY, WNYW has been using the New York Post to help them with stories on their news programs. The Post today is not exactly a left-leaning paper, at least not in the editorial board.
As for NY, WNYW has been using the New York Post to help them with stories on their news programs. The Post today is not exactly a left-leaning paper, at least not in the editorial board.
searadiofreak said:
Even in the most liberal of markets, there's a high percentage of viewers who couldn't care less when it comes to the local news. And, frankly, even the local FOX O&Os are no more or less conservative when it comes to news reporting than their competition. Those newsrooms are really not any different than any other, politically.
As far as FOX News goes, even in a liberal market where a mere 35% of voters would vote Republican, they still do well because they get a big chunk of those viewers who are more fiercely loyal than viewers of the other 'news' channels on cable. The rest are so fragmented that FOX comes out smelling like a rose when ratings come out.
Also, assumptions about many of the major markets go out the window when you take a closer look. For example, metro Chicago has some very conservative areas in the western and northwestern suburbs and is politically moderate in the north suburbs. The city, inner suburbs and south 'burbs are liberal. Add it up and there is literally a million or more potential viewers for FNC in that market. Same can be said for LA, Washington and even New York (remember that northern NJ, the Hudson Valley, Long Island and SW CT are quite moderate).
So the broad brush doesn't work that well under a microscope because most of the US consists (politically) of shades of purple, rather than red or blue. So to speak.
Well, this is how FNC makes a good living - because they have found a very lucrative niche.
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imhomerjay
Guest
To a large extent, it's not red states and blue states that matter so much as red counties and blue counties, where the congressional seats are won.
searadiofreak said:
Let me clarify about the San Francisco market. KTVU uses the resources of Fox News for their highly rated newscasts - but the Fox reporters in the field generally don't give their opinions, like the Fox anchors and pundits. You can be sure that KTVU does not run the endless Fox live coverage of Tea Party events.
Also, KTVU is a bit bi-polar in their branding. During the hours they are running network programming, and when they promo network shows, they are "KTVU, Fox 2." But during purely local hours, and with all of their news programs, they are "KTVU Channel 2."
DToTheJ said:
The "Fox" is inside the horizontal part of the number 2, if I remember correctly. But that may be just during network programming/ If you check their website, you'll have a hard time finding any mention of Fox whatsoever.
http://www.ktvu.com/index.html
Nate Wesley said:
Thank Raycom Media for that mess. Actually, those hybrid graphics are those that originate from former FOX O&O now Raycom-owned WBRC in Birmingham, who used the older FOX O&O package as a template for those current graphics. Raycom seem to be doing this to a number of their smaller market stations like WFLX in West Palm Beach. All the FOX affiliates in Alabama seem to chump up their association with the network since Alabama is a hotbed of social conservatism.
formeraa said:
I still chuckle at the fact that FOX threatened to pull affiliation from KCPQ back in the late 1990s because of their lack of including "FOX" logo in their branding or complying to the network's agenda to have a local news department. They called KCPQ a "recalcitrant", and was attempting to buy and make KIRO-TV into an O&O prior to Cox swiping the station up from the Belo ownership exchange with KING-TV. However, I don't blame Tribune, KCPQ & KMYQ owner, from keeping the FOX branding down to a minimum in a very left-leaning region like the Puget Sound.
DToTheJ said:
I remember back in the late 1990s seeing a news story package where on a KTVU microphone flag that had the "numeral 2" on 3 sides but a "FOX News" logo on one side. This was the same FOX News logo as seen on TV during the breaking news bulletins on the Fox network itself.
benwolf said:
I believe I already said that - in 2 subsequent posts. The point I was making in the post you quoted was that KTVU uses Fox News reports on their news programs without any problem. I also stated that during network programming, they are branded as KTVU Fox 2, which is a fact.
kilamanjero said:
I guess it is pretty funny when you think about it. It is pretty surprising that "Q-13" isn't "FOX 13"!
Then, they could add all the colorful, noisy graphics between every story like FOX 10 does here in Phoenix. Half the time, the anchors forget about it and end up trying to talk over the graphics -- stopping in mid-sentence... "Wait, we have a weather alert...<insert flashy graphic with t-storm noise>...The Weather Service has just added a 10% chance of rain to tomorrow's forecast...Let's go to Chief Met Dave Munsey for the latest!" <insert flashy graphic with weather authority logo introducing Chief Met by name>...
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searadiofreak
Guest
formeraa said:kilamanjero said:
I guess it is pretty funny when you think about it. It is pretty surprising that "Q-13" isn't "FOX 13"!
"Wait, we have a weather alert...<insert flashy graphic with t-storm noise>...The Weather Service has just added a 10% chance of rain to tomorrow's forecast...Let's go to Chief Met Dave Munsey for the latest!" <insert flashy graphic with weather authority logo introducing Chief Met by name>...
It is pretty funny, if it wasn't so pathetic. Any weather news, no matter how important, becomes a "weather alert", or "breaking weather", when most times it is just run of the mill average weather conditions. I truely believe it is a cheap way to generate interest, (real or not), instead of real reporting. Somewhere in the research process, tv stations have learned that weather drives viewing. Why? That is another story, but my quick summation would be it is more interesting than the usual unimportant fluff stories.
As for Q-13, (Fox affiliate in Seattle), I believe the "Fox" branding is used occasionally, but somewhat background. This would be typical of larger liberal leaning markets who probably want to downplay this brand name. On the other hand, go to more conservative markets as eveything indeed is branded as "Fox-Dallas", or "Fox-Kansas City", or to be more exact the branding is simply My Fox 4, etc., with Dallas or KC in their website address. One exception would be "Fox-Chicago", which is a liberal market, but may be going after a differ psychographic there.
searadiofreak said:formeraa said:kilamanjero said:
I guess it is pretty funny when you think about it. It is pretty surprising that "Q-13" isn't "FOX 13"!
"Wait, we have a weather alert...<insert flashy graphic with t-storm noise>...The Weather Service has just added a 10% chance of rain to tomorrow's forecast...Let's go to Chief Met Dave Munsey for the latest!" <insert flashy graphic with weather authority logo introducing Chief Met by name>...
It is pretty funny, if it wasn't so pathetic. Any weather news, no matter how important, becomes a "weather alert", or "breaking weather", when most times it is just run of the mill average weather conditions. I truely believe it is a cheap way to generate interest, (real or not), instead of real reporting. Somewhere in the research process, tv stations have learned that weather drives viewing. Why? That is another story, but my quick summation would be it is more interesting than the usual unimportant fluff stories.
As for Q-13, (Fox affiliate in Seattle), I believe the "Fox" branding is used occasionally, but somewhat background. This would be typical of larger liberal leaning markets who probably want to downplay this brand name. On the other hand, go to more conservative markets as eveything indeed is branded as "Fox-Dallas", or "Fox-Kansas City", or to be more exact the branding is simply My Fox 4, etc., with Dallas or KC in their website address. One exception would be "Fox-Chicago", which is a liberal market, but may be going after a differ psychographic there.
In Chicago's case, the network is embarrassed that the #3 major market FOX owned & operated station is located on channel 32, rather than lower channels 2-13. This situation has them in the reduction of usage of the "32" in branding. Hence why you have "FOX Chicago".
formeraa said:I guess it is pretty funny when you think about it. It is pretty surprising that "Q-13" isn't "FOX 13"!
A couple of points about the "Q-13" on-air branding...
When KCPQ-TV channel 13 returned to commercial operation in 1980, they launched with the "Q-13" identity, so they were using it for quite a few years before they became a Fox affiliate.
And while many markets have seen station branding subsequently aligned with the national networks, the Seattle/Tacoma market is an exception. So far as I'm aware, none of the big four network affiliates in that market use their network identities in their primary on air branding, instead preferring to brand with their call letters -- "KOMO 4" instead of "ABC 4", "KING 5" (with a crown on the 5) instead of "NBC 5", "KIRO 7" instead of "CBS 7", and (of course) "Q-13" instead of "Fox 13".
The only stations to use network branding are KSTW as "CW 11" and KMYQ as "My Q2". The branding may represent the independent streak of the Pacific Northwest, or may simply reflect the fact that the only O&O in the market is the CW station (KSTW).
I suspect that it has something to do with having awesome call letters on the "Big 3" stations. Who wouldn't want to shout "KING", "KONG" or "KOMO" to the world? "WSMV" (NBC-Nashville) is a little harder to promote.
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