Already there on my local station. Usually 1 90s song per hour, sometimes 2.
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Somebody out there still believe oldies / classic hits isn't a viable format?
Already there on my local station. Usually 1 90s song per hour, sometimes 2.
Well I guess I'm weird because I can't stand the music of my generation and much prefer older music. I know I can't be the only one like me.
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rbrucecarter5
Guest
You aren't! It seems like every young person my daughter introduces me to not only knows these songs, but loves them! Sometimes preferentially to current top-40. It depends on how much they dislike current butt-obsessed songs. From what I can tell, there are a lot of disgusted young people out there. ---- $__t comes out of that bass out of that bass out of that bass ---
I can't wait until Ariana makes her long - promised 60's inspired album! And Teen Beach movie 2 comes out this summer with its 60's inspired theme and soundtrack.
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Of course she does. She's your daughter, isn't she? She was raised this way.
IF Houston was to have a classic hits radio station, which frequency would you like to see it on?
Houston does has a Classic Rock station (The Eagle 106.9 / 107.5). But you will not hear artists such as: KC and The Sunshine Band, Ambrosia, Men without Hats, Stevie Wonder and Eurythmics, to name a few.
Houston does has a Classic Rock station (The Eagle 106.9 / 107.5). But you will not hear artists such as: KC and The Sunshine Band, Ambrosia, Men without Hats, Stevie Wonder and Eurythmics, to name a few.
100.3
Not very likely. CBS is very committed to country as a format. Their weakest link is KHMX...dropped like a stone in the last year.
But even though CBS has the best track record in classic hits format, they can also read the writing on the wall, and know it's chances of a success in Houston aren't great.
I can't think of a single Houston FM signal that would be better off with an Oldies/Classic Hits format than its current format, from both a ratings and financial standpoint.
The only hope you might have is if Liberman implodes, sells their stations, and a new owner tries Oldies on one of the rimshots as part of an overall cluster marketing strategy. Chances of success: very low.
Before we hear the predictable references to KLUV: DFW has a half-dozen more viable commercial FM signals than Houston, so there is more room for format variety. Also KLUV seems to have pulled over demos that listened to now-sister KVIL during its heyday.
Granted, KONO in San Antonio does quite well in the overall 6+ numbers, but the station is an extension of a longtime heritage brand in the market, and seems to fill the same role that KODA does in Houston--the default station for those who can't stand anything else on the radio. Any new Oldies/Classic Hits station in Houston would be starting from scratch.
And, for those that may not realize how much time has gone by, I'll restate something I posted some time ago: As of January 1, 2015 (just a couple of weeks away) we will be closer in time to the 21st Century version of "The 60's" than we are to the 20th Century incarnation of that decade.
The only hope you might have is if Liberman implodes, sells their stations, and a new owner tries Oldies on one of the rimshots as part of an overall cluster marketing strategy. Chances of success: very low.
Before we hear the predictable references to KLUV: DFW has a half-dozen more viable commercial FM signals than Houston, so there is more room for format variety. Also KLUV seems to have pulled over demos that listened to now-sister KVIL during its heyday.
Granted, KONO in San Antonio does quite well in the overall 6+ numbers, but the station is an extension of a longtime heritage brand in the market, and seems to fill the same role that KODA does in Houston--the default station for those who can't stand anything else on the radio. Any new Oldies/Classic Hits station in Houston would be starting from scratch.
And, for those that may not realize how much time has gone by, I'll restate something I posted some time ago: As of January 1, 2015 (just a couple of weeks away) we will be closer in time to the 21st Century version of "The 60's" than we are to the 20th Century incarnation of that decade.
They may have the money, but they hate advertising. So no money to be made from them.
They make money with advertisers. Unless you're actually subscribing for the service, the advertisers are paying your share.
If they are the generation with money, let them pay for Sirius.
Who aré the mínimum wage listen eres you refer to?
What generation with money? Countless articles in the financial media all say the same thing: Older Americans are in pathetic financial shape. Still carrying mortgages, huge credit card balances, little or no savings for retirement, no pensions, adult children still living at home, oversized high-cost homes, reverse mortgages, etc. etc. etc. And how much interest is being paid on that savings account lately?
Radio might be highly leveraged, but so are the boomers. Don't let the veneer of spending fool you: Many if not most boomers are living far beyond their means. After age 50 you should be downsizing and cutting expenses, not blowing money with both hands. This becomes more apparent when you are laid off from your job because you're too old, your salary is too high and your health insurance is too costly for your employer, and it is much cheaper to hire a twentysomething for a fraction what you used to make, or to outsource/automate/computerize your job.
A lot of boomer offspring who are expecting a big inheritance are going to be very surprised to find nothing but a mountain of debt.
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rbrucecarter5
Guest
Classic rock - not oldies
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rbrucecarter5
Guest
Some of these statements are laughable. Particularly when there are stations in town making a mint programming to a demographic on WELFARE.
"They" won't pay for Sirius either. I'm married to a Gen Y. The choice for music is whichever online service is offering the lowest subscription price and/or promotion with the most customization. Sirius XM's music selection is their absolute last option and silence is usually preferred over it.
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93QClassic.com
Guest
So true...
Our job is to deliver an audience to advertisers. Their job is to sell their products to that audience. So we really don't care about the economic status of the audience. If the people are poor or rich, smart or dumb, it doesn't matter to us. We deliver numbers.
If you are referring to the 55+ audience, radio is faced with an impossibility if it choses to program to seniors: there is essentially no agency money going after that demographic group, and not much local money either.
A commercial station has to pick a format that appeals to people in the age group advertisers want to reach, or it will fail. Advertisers want 25-54, 18-49 and 18-34 or some subset of those demos. They do not generally want 55+.
No revenue, no station, no format.
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