I think there are some stations across the country, maybe at least one, with a show called The Big Show...
I wanna say former Ch 7 newscaster Zip Rzeppa is or was in St. Louis working for a sports station. Famed moment on TV here: When he made a failed prediction for the Super Bowl, he said, "Boy do I have egg on my face," and smashed an egg against his face. The egg proceeded to slide down his face during the remainder of his sports report.
Remember the yr the Pats first won the Super Bowl--they beat the Rams, right? A couple days before the game, a sports station in St. Louis had directions and other info for the Rams victory parade through town. Unfortunately for them the game actually had to be played and it didn't quite turn out the way they thought, and the info on the station's page was quietly removed.