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Sports Radio in Fresno

What station will be the first to drop the sports format?
KXEX-SNR 1550 is hitting the local sports scene real heavy.
KFIG-ESPN 1430 once it gets the tower fiasco settled has the roots and is the most visable sports station in Fresno.
KCBL-FOXSPORTS 1340 is owned by Cheap Channel(Nuff said).
 
> What station will be the first to drop the sports format?
> KXEX-SNR 1550 is hitting the local sports scene real heavy.
> KFIG-ESPN 1430 once it gets the tower fiasco settled has the
> roots and is the most visable sports station in Fresno.
> KCBL-FOXSPORTS 1340 is owned by Cheap Channel(Nuff said).

Answer: None of them, as long as they make money. Ratings are not as important to Sports formatted stations because of its demographics.

In Los Angeles, there is one Sports station which NEVER shows up in the ratings, yet makes a decent amount of money for its owners.<P ID="signature">______________


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