By now, you may have heard that CBS Radio, which has radio rights to the Philadelphia Phillies, has put a "Phillies 24/7" station on the HD-4 channel of one of their FM stations.
Previously, in Pittsburgh, Clear Channel started an all-Penguins channel on one of the HD subchannels of its alternative rock FM station.
Is this what it's going to take to get HD radios selling? Clearly, most sports content can't be streamed online, so it's not like you can punch up the Internet stream for these kind of HD channels and hear everything.
Thoughts?
By the way... I like how Tom Taylor wrote about the Phillies channel in TRI last week: "Somebody on the Philadelphia R-I board has an HD radio..." That in itself should have been the big story. :
Previously, in Pittsburgh, Clear Channel started an all-Penguins channel on one of the HD subchannels of its alternative rock FM station.
Is this what it's going to take to get HD radios selling? Clearly, most sports content can't be streamed online, so it's not like you can punch up the Internet stream for these kind of HD channels and hear everything.
Thoughts?
By the way... I like how Tom Taylor wrote about the Phillies channel in TRI last week: "Somebody on the Philadelphia R-I board has an HD radio..." That in itself should have been the big story. :