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Star 107.7 Bloomington

I happened to check out Star 107.7 when I was doing some dxing. It seems to be a hybrid between a Soft AC and Urban AC. Interesting format. Almost seems to be a mellow version of Chicago's Love FM.
 
Yea, I drove up to Chicago this past weekend. I did listen to Star 107.7. I thought they were an AC station. Weren't they doing a good job doing the AC format?
 
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