https://news.****************/articles/c40800/STAR-991-New-York-Moves-Moore-&-James-to-Mornings
Starts April 20th
Starts April 20th
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STAR 99.1/New York Moves Moore & James to Mornings
- Thread starter Y2kTheNewOldies
- Start date
A glance at this forum tells you all you need to know about enthusiasm for radio among young people. The entire first page of topics is related to conservative talk hosts, suburban religion, and AM radio stations that no one listens to.
Does anyone under the age of 80 read this site?
Does anyone under the age of 80 read this site?
Yes.
However, there is not a heck of a lot that can be said about a station that plays the same AC songs the played last week with the same liner-based voice tracked announcers.
On the other hand, in the highly politically charged atmosphere of the US today, there are lots of virus and strait politics based subjects on the radio and TV that can be discussed.
Much of the discussion here is about the industry and its economics. That is not a subject that younger listeners are going to be interested in.
Of course, I don't know why you put this opinion post in a thread about Star 99.1. It has nothing to do with the thread and is not even a valid "sidebar".
It's relevant because WAWZ now joins WABC, WNSH, WFAN, WNYM, WOR and even WFAN as the topics dominating this forum. All of them predominantly of interest to conservative audiences, especially old, conservative white men.
That's not a reflection of what New York radio is really about, or what the market is all about. Most of these stations are ratings cellar dwellers (except WFAN, I'll give you that). But where is the interest among those even under the age of 60 in radio? Even if this is a business forum -- which it's not -- if younger or even middle aged people don't care about the business or radio then what does that say about its future?
That's not a reflection of what New York radio is really about, or what the market is all about. Most of these stations are ratings cellar dwellers (except WFAN, I'll give you that). But where is the interest among those even under the age of 60 in radio? Even if this is a business forum -- which it's not -- if younger or even middle aged people don't care about the business or radio then what does that say about its future?
They do, but use different forums.
What forums? I think I'm familiar with most if not all of them and this one is probably the most active except for the NYRMB which seems to skew even older.
Not all forums are on the internet. Some take place in person. Millennials love personal interaction, especially on topics they're passionate about.
Would this not be a better fit for the New Jersey board? I mean they are a "New Jersey" station by all intents and purposes despite their primary contour hitting parts of NYC. I may be splitting hairs but they are an M/S/U market station, No? Perhaps the "New York" just presents larger than the buried "Zarephath" COL...
And NYRMB has a much higher percentage of local radio people, many retired or older, who chime in on everything from sales and engineering to programming and management.
And the moderation is much stricter, probably to keep the site with that characteristic. That works for a very local single market group, while a different attitude is best for this one. Same pond, different fish.
The New York City MSA includes Somerset County so this station is "home" to the NYC radio market. So WAWZ is in the New York City radio market, just like a Sag Harbor, Long Island, station is.
This board defines geography by radio markets, not city limits. There are parts of NJ that are in the Philadelphia Metro Survey Area. There is a county in NJ that is part of the Wilmington, DE, MSA. Those NJ counties are part of the metros they are in as far as radio is concerned.
This is just the same as looking at the huge part of Kansas City, MO, that are in Kansas. Or the parts of St Louis that are in Illinois. Or the parts of Memphis in Arkansas and Mississippi.
I simply stated an observation which is what I thought these boards were for as the station is located in Jersey and there is a "New Jersey" board. Thanks for the insight. I'll make better use of the Philly and NYC boards when I have a topic that comes to mind regarding an NJ station. Appreciate it!
Individual cities are sociopolitical constructs. They have borders, and within them they provide services like police, schools and sewers. They are limited by their borders.
The issue here is that nearly all radio stations cover more than a single town or city. They cover a dozen to a hundred or more political jurisdictions... they are limited by their power and frequency and antenna, not borders.
So in radio we don't look at cities, we look at markets that cover a basket full of cities. And if you are discussing a station that is "home" (a precise industry term) to a market, you'll find the discussion of it most appropriate in the market the city belongs to if the city is big enough to have a separate section.
If you want to see how the nation and New Jersey are divided into markets and unrated areas, look at the most recent map at
https://www.americanradiohistory.com/Arbitron-Market_Maps.htm
You can expand the map, which is a PDF, by increasing magnification.
So with your above logic, ANY station that falls within a specific MSA (NYC in this case) can claim to be a New York City station? For example a Monmouth or Ocean County station in NJ? I am well aware about the town/boundaries argument, one you've already had with another poster on another board, but I believe my initial inquiry/statement seems to have drifted off course here. I would imagine that if you were to brand your station as one that hits the BIG city you best have a usable signal there. Embellishment is a great companion to presentation it seems ...
Dedicated forums like this generally attract older people who grew up with them (in the 80s-90s-00s). Younger adults interact mostly through Facebook and perhaps Reddit. The kids are apparently mostly using Instagram and Snapchat. And everybody's using texting apps to some extent.
I'm not talking about "kids." I'm talking about young professionals (20s/30s) in the business, of whom there are many. I see them at various radio gatherings around the country. They are very knowledgeable and passionate about multi-platform media, including radio.
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