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Station vs. personal library size

There was also once upon a time when radio cared enough about its listeners to have "no-repeat workdays." Now their playlists have become so small that they don't give a damn how many times certain songs repeat.

I remember once when my favorite classic rock station did an A to Z promotion and played every single song in their entire music library, alphabetically by artist. The promotion ran 24/7 for almost 10 days. It was the first, and only time, I actually listened to the radio at home in the evening instead of turning on the TV. It was great. Sure, there were some songs I didn't like, but there were so many that evoked memories of those days when music first started to matter to me.

Then, a few months later, they switched to "Bob", and I stopped listening to them.
 
There was also once upon a time when radio cared enough about its listeners to have "no-repeat workdays." Now their playlists have become so small that they don't give a damn how many times certain songs repeat.

What has changed in most markets is that the "workday" is not 9 to 5 for most people. So stations don't refer to concepts that are not relevant for most people.

Depending on the format, stations that are gold based can go for many dayparts and even, in some cases, days, without repeating a song. Others that are current based repeat them often.
 

What has changed in most markets is that the "workday" is not 9 to 5 for most people. So stations don't refer to concepts that are not relevant for most people.
Depending on the format, stations that are gold based can go for many dayparts and even, in some cases, days, without repeating a song. Others that are current based repeat them often.
I still feel like their playlists are so small (at least among whatever is in "active" or "heavy" rotation) that they feel like they can't go five or six hours without repeating something. I offer again my Fantastic Sam's examples. (Of course, now I go into Sport Clips and they usually have the TV on (usually ESPN) instead of the radio.)
 
Right...we also did Two For Tuesday. If you were an AOR station consulted by Lee Abrams, that's what you did. But it was album oriented rock, not oldies.
Clear Channel classic rockers still do that. I like their other multi-plays, like threefers, fourplays, and sixpacks, because that at least forces them to dig a little deeper into their library to pull out something that they don't play as often. Usually those longer plays, if and when they still occur, are on weekends.
 
I gave up on commercial radio about 7 or 8 years ago. When WDJO lost their direction a couple of years ago, that was the last straw. I subscribe to XM ( as long as they continue to give me the discounted price) and listen to my Ipod with 1800 tunes. I don't see how regular commercial radio even exists anymore with all the great option out there today.
 
I don't see how regular commercial radio even exists anymore with all the great option out there today.

In the same way, I don't see how fast food places exist, given all the options. What amazes me is the number of healthier and higher quality options available at the exact same price point as McDonalds, yet people prefer to eat at the Golden Arches.
 
I gave up on commercial radio about 7 or 8 years ago. When WDJO lost their direction a couple of years ago, that was the last straw.

If you mean the low power, directional AM on 1480...

That station has not had much of any audience under 55 since it changed to oldies. They have tried to make it a bit younger in the last few years, but younger-than-55's don't particularly care for AM if they use it at all.

So the issue here is not the "direction" of radio but the fact that you have gotten older and are not in an age group that radio advertisers particularly want to talk to.
 
In the same way, I don't see how fast food places exist, given all the options. What amazes me is the number of healthier and higher quality options available at the exact same price point as McDonalds, yet people prefer to eat at the Golden Arches.

Talk about apples and oranges!
 
Talk about apples and oranges!

Not at all.

People forsake the more varied offerings, the higher quality and the healthfulness of other dining options for the consistency, predictability and familiarity of McDonalds. Simply said, it is just easier, less work and less stressful.

Just as traditional radio is predictable, easy to tune in, requires no setup and does not complicate life at all.
 
What has changed in most markets is that the "workday" is not 9 to 5 for most people. So stations don't refer to concepts that are not relevant for most people.
Tell that to the folks at Fantastic Sam's who are pulling their own hair out because they are a captive audience being subjected to radio stations playing the same handful of songs over and over and over again.
 
In the same way, I don't see how fast food places exist, given all the options. What amazes me is the number of healthier and higher quality options available at the exact same price point as McDonalds, yet people prefer to eat at the Golden Arches.
Their KIDS force them to go there, and my parents go there for the senior discount on coffee.

But even YOUR paradigm is changing. I am hearing in the news recently that McDonald's is upgrading their menu because they are losing market share to restaurants like Five Guys! So they are going to have to bring their A game, or they may continue losing market share!
 
Their KIDS force them to go there, and my parents go there for the senior discount on coffee.

If you go to a McDonalds at breakfast time or in the Monday to Friday daytime hours, you find anything but kids there. People go there for comfort food, reliability, consistency, predictability, reasonable prices, etc. They are the CHR of fast foods.
 
If you go to a McDonalds at breakfast time or in the Monday to Friday daytime hours, you find anything but kids there. People go there for comfort food, reliability, consistency, predictability, reasonable prices, etc. They are the CHR of fast foods.

There are three reasons why anyone goes to McDonalds instead of some other fast food restaurant. Location, location, and location.
 
There are three reasons why anyone goes to McDonalds instead of some other fast food restaurant. Location, location, and location.

That may have been true in the 60's, but there are too many fast dining alternatives today for that to be the entire reason. The deciding factor for McDonald's among many nearby restaurants is just as I said: reliability, consistency, predictability, price, promotion and preference for the menu items.
 
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