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stations you would rename if you owned them

B

bobdavcav

What would they be? Here's my list,
KMXV Kansas City and KMXG San Antonio, would probably change the names of both thost to Hot, Mix is an AC or Hot AC name that shouldn't be on a CHR. Interestingly, that leads me to KHHT in Los Angeles. Hot in this industry means fresh and new, so what's that name doing on an Urban Oldies station?
 
950 KPRC-Houston. "The 9-5-0". If it were mine, I'd go back to calling it "950 KPRC" poste haste. How do you ignore the heritage that goes with that call in this market?
 
purpledevil said:
950 KPRC-Houston. "The 9-5-0". If it were mine, I'd go back to calling it "950 KPRC" poste haste. How do you ignore the heritage that goes with that call in this market?
Click to expand...

They did just that back about a month ago. But there isn't much heritage going on there these days.
 
Scout said:
purpledevil said:
950 KPRC-Houston. "The 9-5-0". If it were mine, I'd go back to calling it "950 KPRC" poste haste. How do you ignore the heritage that goes with that call in this market?
Click to expand...

They did just that back about a month ago. But there isn't much heritage going on there these days.
Click to expand...

Well, I'll be. Shows you how long it's been since I've listened to the station. Thanks for the heads up, scout.
 
JJ97.7 in Jackson, TN. Supposedly stands for "Jammin' Jackson," but reminds me too much of Jimmie "J.J." Walker from Good Times. They are an urban contemporary station, but their name reminds me too much of "dy-no-mite" from the '70s. Is that really the image that they want?

http://www.radio-locator.com/cgi-bin/finder?call=WYJJ&sr=Y&s=C&x=8&y=2

Their call letters are WYJJ. I would simply drop one of the "Js" from the nickname.

And there was discussion about this one last year on the Tennessee page, as well.

http://radiodiscussions.com/smf/index.php?topic=213799.0
 
bobdavcav said:
KMXV Kansas City and KMXG San Antonio, would probably change the names of both thost to Hot, Mix is an AC or Hot AC name that shouldn't be on a CHR.
Click to expand...

So, "Mix" has meant Top 40 in Kansas City for over 20 years and San Antonio for over 15 years. You'd throw all out because in Radio Geek World the word "Mix" denotes some kind of AC?

Right. ::)
 
Yeah the Kansas City one crossed my mind the night before I posted that. That is one thing to considder. I still stand by KHHT in Los Angeles.
 
This one probably qualifies for a thread unto itself, but I really get tired of stations overusing the "new" or worse "all-new" monikers when such adjectives are absolutely meaningless to most listeners. Case in point, Hippie Radio 94.5 here in Nashville. Great station, but every time they open the mic, they say, "the all-new Hippie Radio 94.5"! Not only is that a mouthful, but they have been on the air for over a year now! When does "all-new" expire? And it causes their jocks to fall into the tired old schtick of saying "all-new" every time they crack the mic! And furthermore, the overuse of "all-new" becomes a bad habit that some stations just never break! One station here in Nashville even incorporated "the new" into their then-new logo, but apparently remained "the new" until they changed names again a year or so later, then apparently, they were "the new" something else. The station that I mentioned in the other thread that I dissed for calling themselves "the Tower" was actually the "new" Tower for about a year and a half, until they changed names again, while the only thing that was "new" about "the Tower" was that stupid name!

But I have heard it said that stations have called themselves "the new" whatever for five, or even 10, years!

Bottom line, station owners, if you own a station, and you are calling it "the new" whatever, please cease and desist post-haste from doing so! You are exasperating your soon to be former listeners, and probably your own jocks as well! The adjective "new" NEEDS to expire at some point. It should NOT ever run forever!
 
I think KPOI now Hot 101.5 takes the cake for being the worst offender of this practice. Apparently, they used the new in their branding clear up until a couple months before they dropped the format! I'm referring to when they were The Point.
 
firepoint525 said:
But I have heard it said that stations have called themselves "the new" whatever for five, or even 10, years!
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In Phoenix and San Diego, the leading Spanish language stations have both been called "La Nueva" (The new one) for over a decade. Since they are performing as well as or better than ever, there's not much of a case to be made for removing the "new" from the brand.
 
DavidEduardo said:
firepoint525 said:
But I have heard it said that stations have called themselves "the new" whatever for five, or even 10, years!
Click to expand...
In Phoenix and San Diego, the leading Spanish language stations have both been called "La Nueva" (The new one) for over a decade. Since they are performing as well as or better than ever, there's not much of a case to be made for removing the "new" from the brand.
Click to expand...
Go to http://www.krud.com/ and click on "cartoon archives." Then scroll down and click on "THE ALL NEW (your station's call letters here).." I would copy and paste this directly, but their site apparently doesn't work that way.
 
From that site: (still got to click on the above link for any of the following to make sense)
You're a Listener and you don't get it...

Well, in radio.... we do a lot with smoke and mirrors. A radio station gets a real dog of an Arbitron (ratings survey) and so they simply MUST change something... if they don't fire the staff... because they can't afford to hire anyone new.. they become.....

THE ALL NEW (your station's call letters here)..

This sounds good on the air, even though nothing has really changed.. same lame air talent, same weak playlist, same cheap contests... same, well, you get the idea. The amazing thing is that a good percentage of you listeners buy this crap and tell us how great the new sound is.
Click to expand...
 
The NEW 100.7 The Wolf in Seattle, needs to go away. Remove the NEW.

KKBQ 92.9 in Houston is the same situation. The NEW 93Q needs to go away, now.

-crainbebo
 
bobdavcav said:
Again with Hot, this time in Jacksonville on 106.5. Why is that name on an Urban Oldies station?
Click to expand...

What is wrong with "Hot" on any kind of urban?

It has worked well for Cox' Miami Urban AC station, as well as on Emmis' New York urban / CHurban.

Hot even works internationally with Salsa / Merengue stations and even rhythmic regional Mexican stations called "Caliente" which is the same thing.
 
Hot in New York is Ok, since as you said it's a CHR/Urban. I don't mind it on that type of a station because they play some if not a large percentage of currents, it's not any different than a straight CHR calling itself Hot. However, Hot in Jacksonville is an Urban Oldies, so doesn't have anything from the last 10 years on its playlist. I don't know much about Urban AC or Spanish stations, so I really can't comment there. Getting back to Crainbibo's list, the new Click 98.9 again, the new needs to go. Movin' 92.5 isn't using the new on air, but it needs to go from the website.
 
One rocker in Duluth changed species from KRBR, "The Bear" to KHQG, "The Hog." Like that was an improvement? Especially with a logo showing HQG as a pig's...uh...pork butt, curly tail and all. (They've since switched to top 40 and changed again to KDWZ.) The same owners changed another of their stations from KXTP to WGEE, which fortunately they do not call "Wedgie"...
 
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