> > Because the argument is not service to the transmitter
> > site--but service to the community/city of license, a
> > legality required by the FCC. And it is brought up by me
> > for the purpose of proving a point that the COL deserves
> > more attention than it is getting now.
> >
> > I'm not making the argument that KDKA's stick should be in
>
> > Pittsburgh (though it was in Lawrenceville until about 25
> > years ago). Stick placement is determined by what would
> > provide the best coverage for your signal, including
> > city-grade.
> >
> > And it's Allison Park, just off Rt. 8.
>
> But there is no municipality of Allison Park. Allison Park
> is just a post office that serves parts of Hampton Township,
> Indiana Township, Shaler, and other townships and boroughs.
> City of License (or Community of License) should, I assume,
> refer to a bona-fide political entity, not just a catch-all
> zip code.
Here's the misunderstanding--KDKA is licensed to Pittsburgh (when it originally signed on in 1920, it was East Pittsburgh--the Westinghouse factory).
It doesn't matter where the stick is located. For many reasons, stations place their sticks in seemingly good reception areas or places where there was alot of land for such things (like the North Hills).
> And that's the problem with arguments about "service to the
> community/city of license". Back in the 1920's, the suburbs
> that were granted radio licenses were distinct, separate
> communities, with unique needs of their own. Now, in the
> third millenium, urban sprawl has turned what used to be
> discrete communities into nothing but arbitrary
> neighborhoods.
>
> The service needs of the people who live in Allegheny County
> are not defined by which one of the 130 municipalities the
> county is divided into. So arguing that a station should
> concentrate on the needs of whichever municipality it is
> licensed to makes little sense. The concept that a City of
> License has special unique needs in this day and age is an
> archaic concept.
>
> If stations are to be expected to serve the needs of the
> municipality they are licensed to, then what about those
> municipalities who have no stations licensed to them at all?
> Should they be ignored?
>
> If Froggy is supposed to concentrate on serving the needs of
> Duquense, when what station should serve the needs of
> Whitaker, West Mifflin, or North Versailles? If WZUM serves
> Carnegie, what station should serve Crafton, Ingram, Scott
> Township, or Heidleberg?
>
> And, if stations are supposed to concentrate on the needs of
> the COL, why are they given authorization for enough wattage
> to cover 10, 20 or even 100 times more territory than their
> COL?
Good points, but I'm not arguing that a station should serve only its city of license. Obviously that is impossible with the physical nature of radio waves--and we want stations to serve large populations.
I'm merely arguing that as a condition of being granted a station, and being granted a COL allocation (especially with a move-in), a station has a duty to tailor its public service in a small respect to its city of license.
I harken back to the Duquesne football game. We're talking 4 hours, for one game...especially in light of WOGI/Keymarket's previous narrowly-tailored public service to Duquesne (if any).
Again, I'm not advocating solely concentrating on Duquesne, or West Mifflin, or Munhall, or Dravosburg (what a great name!) But, if there's agreement that the COL concept is past its prime (an argument I'm not totally opposed to), then why have the silly COL requirement, such that Pittsburgh had too many stations, so we (WOGI) have to make up this farce that Duquesne was underserved (and that because Duquesne was so underserved that Charleroi should suffer)?
I take issue with the arbitrary neighborhoods statement, but that's for another board or email, not radio.
Anyway, to sum: I understand your point that the COL requirement is kinda goofy. But it's still used by the Commission, and I'm just arguing that if they're gonna keep the farce, then make it have some teeth or get rid of it. Don't make COL just a weak legality.