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Summer book

W

waynewatkins

See the summer book released today, and while RNO is up .8, WWL is up an incredible 3.7...still ahead by 4 points. Only other real notable is KKND up over a point.
 
waynewatkins said:
See the summer book released today, and while RNO is up .8, WWL is up an incredible 3.7...still ahead by 4 points. Only other real notable is KKND up over a point.
Click to expand...

KKND has more than quadrupled the ratings from the Country format in Winter. This is its first full book. WWL is up because of the hurricane. WDVW increased 73% over the previous book.
 
400% and 73% of nothing is still nothing.

The Urban format at 102.3 was in the 4's prior to KKND's switch. In reality, they're down with a bigger signal. 102.3 is down from 4's to low 2's 12+.

And, still no WGSO.

Breakouts show terrible AM and PM Drive numbers for WRNO. When will the Castner/Wallensky/Osterlind experiment end? Either they are working cheap or CC has bigger problems and doesn't care. It's clear Citadel has bigger problems and has forgotten about NO.
 
Quickly sell Citadel sell!! Do we have any local takers!! GOOD LOCAL TAKERS!!! Entercom, and another one I'm thinking of as well!! Take them, too!!!
 
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