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Tampa Bay needs an FM Talk Station

A

asingleton

Guest
Now that 1010 the Buzz is leaving, we need CBS Radio to take an FM to talk like other markets are doing. And not the same old "Rush Limbaugh" line ups. Enough with the political talk. I want to laugh again. Put Don and Mike, Bob and Tom or something good on FM again. I know it probably won't happen given the current ratings structure of this market, but Orlando has had a FM talk station for years. It's time for Tampa Bay to come to the 21st century.
 
Everyone always bitches about "what this market needs".
There were threads about un-original programming, and that the music was nothing more than what Corporate radio dictated to their stations. Outlaw 92.5 came on. Had a local morning show, unconventional music programming, and a little bit of attitude....and no one cared. For years everyone screamed for Howard.....and no one listened. And before you start blasting me about 1010's signal, no one knows how bad it is better than me.
You want an FM talker from CBS? Free FM for Tampa?

Here's 92.3 Free FM's lineup in NY (and several other cities)

David Lee Roth
Elvis and some other guy
Penn Jillette ( for one hour from his house in Vegas)
The Radio Chic (who has already failed twice in NY and once on Sirius)

I can only imagine what you would get here:

David Lee Roth
The Sports Chix
Penn Jillette
The Afternoon Buzz

I just don't see it happening.
-Cow




> Now that 1010 the Buzz is leaving, we need CBS Radio to take
> an FM to talk like other markets are doing. And not the same
> old "Rush Limbaugh" line ups. Enough with the political
> talk. I want to laugh again. Put Don and Mike, Bob and Tom
> or something good on FM again. I know it probably won't
> happen given the current ratings structure of this market,
> but Orlando has had a FM talk station for years. It's time
> for Tampa Bay to come to the 21st century.
>
 
I know, and you're right. I'm just pissed that they took Bob and Tom off 103.5 when the format changed, then I found Don and Mike, despite the coverage of 1010 the Buzz, and now they're going away. And not having XM or Sirius, there's nothing left. I don't care if it's from CBS radio or whoever, but the fact is, all you have in this town is WFLA and I'm tired of one-sided politcal radio all day long. I'm just gonna miss Don and Mike. But, life goes on.


> Everyone always bitches about "what this market needs".
> There were threads about un-original programming, and that
> the music was nothing more than what Corporate radio
> dictated to their stations. Outlaw 92.5 came on. Had a local
> morning show, unconventional music programming, and a little
> bit of attitude....and no one cared. For years everyone
> screamed for Howard.....and no one listened. And before you
> start blasting me about 1010's signal, no one knows how bad
> it is better than me.
> You want an FM talker from CBS? Free FM for Tampa?
>
> Here's 92.3 Free FM's lineup in NY (and several other
> cities)
>
> David Lee Roth
> Elvis and some other guy
> Penn Jillette ( for one hour from his house in Vegas)
> The Radio Chic (who has already failed twice in NY and once
> on Sirius)
>
> I can only imagine what you would get here:
>
> David Lee Roth
> The Sports Chix
> Penn Jillette
> The Afternoon Buzz
>
> I just don't see it happening.
> -Cow
>
>
>
>
> > Now that 1010 the Buzz is leaving, we need CBS Radio to
> take
> > an FM to talk like other markets are doing. And not the
> same
> > old "Rush Limbaugh" line ups. Enough with the political
> > talk. I want to laugh again. Put Don and Mike, Bob and Tom
>
> > or something good on FM again. I know it probably won't
> > happen given the current ratings structure of this market,
>
> > but Orlando has had a FM talk station for years. It's time
>
> > for Tampa Bay to come to the 21st century.
> >
>
 
And don't forget how much we all miss Cowhead and Brent...

> I know, and you're right. I'm just pissed that they took Bob
> and Tom off 103.5 when the format changed, then I found Don
> and Mike, despite the coverage of 1010 the Buzz, and now
> they're going away. And not having XM or Sirius, there's
> nothing left. I don't care if it's from CBS radio or
> whoever, but the fact is, all you have in this town is WFLA
> and I'm tired of one-sided politcal radio all day long. I'm
> just gonna miss Don and Mike. But, life goes on.
 
FM talk won't work here in Tampa Bay. If it did, Clear Channel would have done it already. Orlando is not a good example as that market's demographics are completely differnet from Tampa Bay. The ultimate fact of the matter is Clear Channel is successful with what they have on the FM side of the dial. Even with Mix struggling at times, that's the signal where they sell the female demo so it works. Infinity is also making the most out of their FMs. However, if Cox wasn't tying up 6 signals overlapping music on 3 of em maybe this market would see an FM talker. That's your problem.... until something at Infinity fails miserably, you won't see it. The best chance was with 92.5 and now you're probably gonna have to wait a year to see what happens there.
 
> Now that 1010 the Buzz is leaving, we need CBS Radio to take
> an FM to talk like other markets are doing. And not the same
> old "Rush Limbaugh" line ups. Enough with the political
> talk. I want to laugh again. Put Don and Mike, Bob and Tom
> or something good on FM again. I know it probably won't
> happen given the current ratings structure of this market,
> but Orlando has had a FM talk station for years. It's time
> for Tampa Bay to come to the 21st century.
>


Infinity had considered it for 92.5.......even to the point of registering the address 925freefm.com when they registered all the rest of the "free fm's" in late July........but shortly after that, they opted for spanish language programming instead of fm talk.
 
> Now that 1010 the Buzz is leaving, we need CBS Radio to take
> an FM to talk like other markets are doing. And not the same
> old "Rush Limbaugh" line ups. Enough with the political
> talk. I want to laugh again.

The time for an FM hot talker in Tampa has come and gone for CBS Radio. Post Bubba being fired, there was an opening for it, with Stern mornings, Don & Mike afternoons, etc. But with the FCC content crackdown, and the exodus of radio talent to satellite (Stern and Bubba to Sirius; O&A and Ron & Fez and even Lex & Terry on tape delay to XM), uncensored talk is available, which commercial FM in this environment can't compete with very well.

You want to laugh? Get ready to listen to some shows online. Or invest in satellite radio.
 
> Now that 1010 the Buzz is leaving, we need CBS Radio to take
> an FM to talk like other markets are doing. And not the same
> old "Rush Limbaugh" line ups. Enough with the political
> talk. I want to laugh again. Put Don and Mike, Bob and Tom
> or something good on FM again. I know it probably won't
> happen given the current ratings structure of this market,
> but Orlando has had a FM talk station for years. It's time
> for Tampa Bay to come to the 21st century.
>
Jeff Laurence came up with a neat label, "Old & Brittle". At risk of being put into that box, why FM talk? In my opinion it defeats and compromises FM's stongest strength....Great quality. Like watching black and white movies on a HD plasma TV. All talk formats require the listener to invest time and attention. How many offices and businesses would tune to FM talk over the music outlets? Possibly full time FM talk would get the 30 minute ride to work and the 30 minute ride home each day along with the hour at home in the morning devoted to shower, cereal, and coffee. Over and above all else, there is no local content.
 
Ever looked at a modulation monitor on most of today's FM stations? The meter pegs damned near 100% and stays there.... What quality??? If it goes below 90% a bell goes off in the manager's office and someone is going to catch hell. Using the processor to smash the audio so loud and clip it into distortion? 4-6 db of dynamic range if you are lucky.... I agree with you that it would be fun to laugh...but we dont need the potty humor or sophomoric stuff that passes for most morning shows. It takes a real good person to make you laugh consistently without heading for the gutter.



> > Now that 1010 the Buzz is leaving, we need CBS Radio to
> take
> > an FM to talk like other markets are doing. And not the
> same
> > old "Rush Limbaugh" line ups. Enough with the political
> > talk. I want to laugh again. Put Don and Mike, Bob and Tom
>
> > or something good on FM again. I know it probably won't
> > happen given the current ratings structure of this market,
>
> > but Orlando has had a FM talk station for years. It's time
>
> > for Tampa Bay to come to the 21st century.
> >
> Jeff Laurence came up with a neat label, "Old & Brittle".
> At risk of being put into that box, why FM talk? In my
> opinion it defeats and compromises FM's stongest
> strength....Great quality. Like watching black and white
> movies on a HD plasma TV. All talk formats require the
> listener to invest time and attention. How many offices and
> businesses would tune to FM talk over the music outlets?
> Possibly full time FM talk would get the 30 minute ride to
> work and the 30 minute ride home each day along with the
> hour at home in the morning devoted to shower, cereal, and
> coffee. Over and above all else, there is no local content.
>
 
> Jeff Laurence came up with a neat label, "Old & Brittle".
> At risk of being put into that box, why FM talk? In my
> opinion it defeats and compromises FM's stongest
> strength....Great quality. Like watching black and white
> movies on a HD plasma TV.

True, but there are so many listeners that never flick their radios down to the AM band. An FM talk station would draw an audience that has never listened to AM talk. Besides FM's "great quality" is worthless if there isn't anything good to listen to. An FM talker would shake things up... and its way better than another country station :)

Cedric
 
> FM talk won't work here in Tampa Bay. If it did, Clear
> Channel would have done it already. Orlando is not a good
> example as that market's demographics are completely
> differnet from Tampa Bay. The ultimate fact of the matter
> is Clear Channel is successful with what they have on the FM
> side of the dial. Even with Mix struggling at times, that's
> the signal where they sell the female demo so it works.
> Infinity is also making the most out of their FMs. However,
> if Cox wasn't tying up 6 signals overlapping music on 3 of
> em maybe this market would see an FM talker. That's your
> problem.... until something at Infinity fails miserably, you
> won't see it. The best chance was with 92.5 and now you're
> probably gonna have to wait a year to see what happens
> there.
>
92.5 is selling well. It's not going anywhere.
 
> Now that 1010 the Buzz is leaving, we need CBS Radio to take
> an FM to talk like other markets are doing. And not the same
> old "Rush Limbaugh" line ups. Enough with the political
> talk. I want to laugh again. Put Don and Mike, Bob and Tom
> or something good on FM again. I know it probably won't
> happen given the current ratings structure of this market,
> but Orlando has had a FM talk station for years. It's time
> for Tampa Bay to come to the 21st century.
>

I'm a big fan of AM talk & FM music. Keep talk off FM. The band needs more diverse music. The market also needs more diverse talk. Those who won't flip the band switch to AM deserve to miss out. They're only using half of a perfectly good radio. <P ID="signature">______________
DXer Peter Atkinson</P>
 
> Now that 1010 the Buzz is leaving, we need CBS Radio to take
> an FM to talk like other markets are doing. And not the same
> old "Rush Limbaugh" line ups. Enough with the political
> talk. I want to laugh again. Put Don and Mike, Bob and Tom
> or something good on FM again. I know it probably won't
> happen given the current ratings structure of this market,
> but Orlando has had a FM talk station for years. It's time
> for Tampa Bay to come to the 21st century.
>


Orlando is the only exception, non-political FM talk fails everywhere else. I predict all the FREE FMs across the country will hover around a 1 share.
 
>
> Orlando is the only exception, non-political FM talk fails
> everywhere else. I predict all the FREE FMs across the
> country will hover around a 1 share.

Unfortunately the top three FreeFM stations (same station, new imaging) already have had 2s and 3s for years...
 
> deserve to miss out. They're only using half of a perfectly
> good radio.

If you live in Palm Harbor, you're not going to drive to Ruskin to go grocery shopping. Why build stores in Palm Harbor when you could shop for lima beans 30 minutes away. You're missing out on half of a perfectly good city.

Whether we like it or not, most people under 40 don't and won't listen to AM. Good businesses don't say, "well then screw you! I'll just lose money." They cater to their audience.
 
> > deserve to miss out. They're only using half of a
> perfectly
> > good radio.
>
> If you live in Palm Harbor, you're not going to drive to
> Ruskin to go grocery shopping. Why build stores in Palm
> Harbor when you could shop for lima beans 30 minutes away.
> You're missing out on half of a perfectly good city.
>
> Whether we like it or not, most people under 40 don't and
> won't listen to AM. Good businesses don't say, "well then
> screw you! I'll just lose money." They cater to their
> audience.
>

Point well taken. ThanX

<P ID="signature">______________
DXer Peter Atkinson</P>
 
HAAAAA!

> If you live in Palm Harbor, you're not going to drive to
> Ruskin to go grocery shopping. Why build stores in Palm
> Harbor when you could shop for lima beans 30 minutes away.
> You're missing out on half of a perfectly good city.


By the same reasoning why smoke half a perfectly good cigar? Because you don't have the time for the whole cigar. It takes time and effort to finish the rest of the cigar, and once half of it is enjoyed the other half has nasty residue that gets bitter if it is not smoked soon after. AM radio is the half of the cigar people don't have time for because they have to wade through soundalike "talk shows" that sell goat pills, and neck iron capsules. ONE good FM talker would suffice, and would be accepted on the dial. More than that and we have bitter residue indeed.

And NOWWWW Ladies and Gentlemen, Let's all have some egg nog!
 
> >
> > Orlando is the only exception, non-political FM talk fails
>
> > everywhere else. I predict all the FREE FMs across the
> > country will hover around a 1 share.
>
> Unfortunately the top three FreeFM stations (same station,
> new imaging) already have had 2s and 3s for years...
>

That was with Howard Stern, he carried those stations. Now look for those stations to drop to the 1s or even below.
 
> And NOWWWW Ladies and Gentlemen, Let's all have some egg
> nog!

I'll get the rum! Rum nog for everyone! Who's first?<P ID="signature">______________
Chris Heinrich
Owner/Webmaster
TampaBayRadioHistory.com</P>
 
I think it would be nice at least for a good while that we have a FM talk station in Tampa. I think Clear Channel should bring WFLA AM 970 to the FM dial. That would be a good change by CC.

> Now that 1010 the Buzz is leaving, we need CBS Radio to take
> an FM to talk like other markets are doing. And not the same
> old "Rush Limbaugh" line ups. Enough with the political
> talk. I want to laugh again. Put Don and Mike, Bob and Tom
> or something good on FM again. I know it probably won't
> happen given the current ratings structure of this market,
> but Orlando has had a FM talk station for years. It's time
> for Tampa Bay to come to the 21st century.
> <P ID="edit"><FONT class="small">Edited by xrt on 12/27/05 06:05 AM.</FONT></P>
 
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