Could be a nice expansion for WWFM's Classical Network
Actually, WWFM's Classical Network might find a small, but loyal, and potentially financially supporting, audience there.
The primary signal area includes the very upscale, and large, gated community of Smoke Rise, and upscale Fayson Lakes is in the area too.
The 105.9 WQXR signal is not the best there, and there are classical music fans in the area who would appreciate WWFM, I know some of them in Smoke Rise, but they are also the kinds of people who have Pandora in the home, satellite radio in the cars, and i-Pods full of downloaded classical music in their pockets when they need them
So, WWFM is just one possibility.
For the price, there are better investments.
As with anything else, this CP is only worth what somebody will pay for it. As a relay, the transmitter and its installation probably would be fairly inexpensive, especially if this is to be located on an existing tower also used for something else.
As to the CP price. If they don't sell it, it will expire and become totally worthless so they would be wise to accept any reasonable market offers. And, depending on who else is interested, those offers may be something less than $50-K.