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Testing songs

UGH. Your Oldies station playing "Honey" would be a big reason the format is disappearing.

When radio users say they want more "variety", they aren't saying "play everything". They're saying "will you please stop the incessant repetition".
Translated: 270 song playlists on library-based stations will be history sooner or later. They're saying, "we're tired of narrowly-focused music stations, we'd like a station that didn't play music from just one narrow era".
"We want something DIFFERENT". It does NOT mean to just throw on anything that hit the top 40 from all the years within a V.H. station's target. Many of the songs that charted during each year are no longer relevant nor songs listeners still want to hear. Shaun Cassidy's "Hey Deanie" was big for about 15 minutes in the late 70's, yet it is on nobody's music radar in 2005. "Honey" by Bobby Goldsboro was relevant in 1968 but has never held up in years of testing by Oldies stations. It doesn't take a genius to figure out "Honey" does not belong on an Oldies station (Adult Standards? Perhaps, but not Oldies).

We should all understand that because of the outcry against repetition, that doesn't mean all stations' variety should be like a Jack/Bob/Mike/etc. But it does mean there is room for a properly programmed station like this in many markets.


> Absolutely. Isn't that what VH fans want when they talk about "variety"?
>
> > So, using your logic, "Honey" by Bobby Goldsboro (#1 for
> > eight weeks in 1968) should be a Power on Oldies stations?
 
Please admit it...

...the Jack format is successful in a number of markets. Sheesh.

> And the boys go gulp, gulp gulp
>
> Sure, all size markets matter. I'm sure they'll program
> Chatanooga like Chicago. Oh, wait, they are.
>
> > Bobby- HE missed the point. Mr. Bitter Beer Face
> continues
> > to deny Jack's ratings success in ALL SIZE MARKETS.
> >
> >
> > > You missed the point. Jack claims to be
> > anti-establishment,
> > > playing what they want, even the average person flipping
>
> > > through the stations knows they don't. Maybe not in the
> > > small towns that can handle Jack but in MAJOR MARKETS,
> > it's
> > > laughable and laughed at. They should save the BS for
> > people
> > > who don't know better.
> >
>
<P ID="signature">______________
The Place for the Latest Happenings in Radio
www.freewebs.com/radiostuffandnews
</P>
 
> Joel: Clean this mess boy
>
> OC: Slurp, Slurp, Slurp
>
> Joel: Good boy.
>
> :)

Is there anyone at Buzznet or SparkNet named Joel? At Buzznet there's a Jack and an Amos and an Anita, but no Joel. Not familiar with who works at SparkNet.

Could it be that Mr. Lover is still P.O.'d after six months that he can't turn his radio to 104.3 in Chicago any more at night and hear that relic Dick Biondi telling people not to drink and drive? Could it just be that?
 
Re: Please admit it...

> ...the Jack format is successful in a number of markets.
> Sheesh.

Jack is working in some areas, but struggling in others.
This is the reality most formats anyway though. Yes? No?<P ID="signature">______________
"If you never say NO, How much is your YES worth?"
</P>
 
Re: Please admit it...

Sure, other than L.A., it's very popular in small markets. I guess it's nice for the Mr. Drucker's, Billie Joe and Bobbie Sue who don't look or care for anything other than what they're spoon fed. You like it, fine, enjoy it while it's around because it'll be gone by '07 or at least decimated. Another great long term format created by the people who've scared more people away to geek technologies.

> ...the Jack format is successful in a number of markets.
> Sheesh.
>
> > And the boys go gulp, gulp gulp
> >
> > Sure, all size markets matter. I'm sure they'll program
> > Chatanooga like Chicago. Oh, wait, they are.
> >
> > > Bobby- HE missed the point. Mr. Bitter Beer Face
> > continues
> > > to deny Jack's ratings success in ALL SIZE MARKETS.
> > >
> > >
> > > > You missed the point. Jack claims to be
> > > anti-establishment,
> > > > playing what they want, even the average person
> flipping
> >
> > > > through the stations knows they don't. Maybe not in
> the
> > > > small towns that can handle Jack but in MAJOR MARKETS,
>
> > > it's
> > > > laughable and laughed at. They should save the BS for
> > > people
> > > > who don't know better.
> > >
> >
>
 
OC: I'm servicing Joel under his desk right now and he wanted me to say that "When radio users say they want more "variety", they aren't saying "play everything". They're saying "will you please stop the incessant repetition".

Joel knows everyting, he's my hero.

> Translated: 270 song playlists on library-based stations
> will be history sooner or later. They're saying, "we're
> tired of narrowly-focused music stations, we'd like a
> station that didn't play music from just one narrow era".
> "We want something DIFFERENT". It does NOT mean to just
> throw on anything that hit the top 40 from all the years
> within a V.H. station's target. Many of the songs that
> charted during each year are no longer relevant nor songs
> listeners still want to hear. Shaun Cassidy's "Hey Deanie"
> was big for about 15 minutes in the late 70's, yet it is on
> nobody's music radar in 2005. "Honey" by Bobby Goldsboro
> was relevant in 1968 but has never held up in years of
> testing by Oldies stations. It doesn't take a genius to
> figure out "Honey" does not belong on an Oldies station
> (Adult Standards? Perhaps, but not Oldies).
>
> We should all understand that because of the outcry against
> repetition, that doesn't mean all stations' variety should
> be like a Jack/Bob/Mike/etc. But it does mean there is room
> for a properly programmed station like this in many markets.
>
>
>
> > Absolutely. Isn't that what VH fans want when they talk
> about "variety"?
> >
> > > So, using your logic, "Honey" by Bobby Goldsboro (#1 for
>
> > > eight weeks in 1968) should be a Power on Oldies
> stations?
>
 
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