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Texarkana EGOS?

I actually heard this on the air on K-TWIN when we were getting ready to launch KICKER years ago.

They gave away a 50 cent coupon to the dollar movie. Not two 50 cent coupons. One.

Wish I still had the tape. No one believes me, but it was true.

That same day another station was playing 'hi low' and added a dollar to the jackpot making it 12 dollars".

They were simpler times. Play the hits. Give away a $1,000 bucks. Get big ratings.

Larry Kent had that thing getting 40 shares.

Alan Furst
blog
http://alanfurst.wordpress.com/
 
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