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The 2024 NCAA Final Four Ratings

It helped that the women's game was on both ESPN and ABC,

No such luck for the men. They are on TBS. Will probably get fewer viewers than the women.

The new TV deal has CBS & Turner alternating the Final 4.
 
TheBigA said:
It helped that the women's game was on both ESPN and ABC,

No such luck for the men. They are on TBS. Will probably get fewer viewers than the women.

The new TV deal has CBS & Turner alternating the Final 4.
Click to expand...
I was very, very surprised to learn that Turner pays for 70 percent of the tournament annually. When CBS re-upped their deal with NCAA, were they preparing for a sale back then? It’s just odd that CBS isn‘t as aggressive with pursuing or keeping sports rights. This, and letting SEC football go make me wonder what CBS is doing
 
Loverofradio said:
I was very, very surprised to learn that Turner pays for 70 percent of the tournament annually. When CBS re-upped their deal with NCAA, were they preparing for a sale back then? It’s just odd that CBS isn‘t as aggressive with pursuing or keeping sports rights. This, and letting SEC football go make me wonder what CBS is doing
Click to expand...
70% of the tournament is on Turner networks.
 
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