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The Beast AM 980 SOLD!

You're talking about two different things. The CBS sports talk format that they've put on FMs in NY and Philly are local sports talk stations. This particular format that aired here was a syndicated sports talk format that, while branded as CBS Sports Radio, is actually marketed by Cumulus. This format is NOT used for the CBS-owned sports talk stations, except perhaps as filler in fringe time when local talent isn't available.

You forgot KFNQ/Seattle. CBS O&O, running CBS Sports Radio.
 
You're talking about two different things. The CBS sports talk format that they've put on FMs in NY and Philly are local sports talk stations. This particular format that aired here was a syndicated sports talk format that, while branded as CBS Sports Radio, is actually marketed by Cumulus. This format is NOT used for the CBS-owned sports talk stations, except perhaps as filler in fringe time when local talent isn't available.

In Houston we have an odd situation: CBS has two sportstalk AMs. KILT 610 runs local hosts 6am to 11pm, and the CBS SportsRadio network feed overnight, while KIKK 650 (a daytimer) only carries the network feed. The CBS SportsRadio network is also available 24/7 on FM via KKHH HD-3. So they have both local and national programs available simultaneously. This in a market that has five English language sportstalk stations.
 
Two sports stations are enough for any market,but Sports is an easy sell and are not ratings dependent. Not everyone is a sports fan. Only losers are the listeners,but thats the way of the world with AM radio in 2016. At least with KFWB dropping the format there will be three sports stations in LA,intead of four.
 
Two sports stations are enough for any market,but Sports is an easy sell and are not ratings dependent. Not everyone is a sports fan. Only losers are the listeners,but thats the way of the world with AM radio in 2016. At least with KFWB dropping the format there will be three sports stations in LA,intead of four.

You are forgetting KWKW.
 
At least with KFWB dropping the format there will be three sports stations in LA,intead of four.

By the same token, KFWB probably isn't replacing sports with anything that's more mass appeal, so what difference does it make?

It's another tree falling in an empty forest. Does it make a sound?
 
By the same token, KFWB probably isn't replacing sports with anything that's more mass appeal, so what difference does it make?

It's another tree falling in an empty forest. Does it make a sound?

Any word on where Rome will end up? Or is he just stuck on 93.1 HD2 like he was for a few years before KFWB switched to sports?
 
Is 93.1 HD2 still active??

If they can land the LA Rams, KLOS just might flip to all sports, with almost no local talent, and run it even cheaper than they do now.
 
If they can land the LA Rams, KLOS just might flip to all sports, with almost no local talent, and run it even cheaper than they do now.

The rights fees alone would make it more expensive than what they have now. All the remotes would add even more expense.

But even given that additional expense, I believe they wouldn't be able to really monetize the brand without local talent. For Cumulus, the model would be KNBR in San Francisco. It's all local sports talk, and gets huge numbers for an AM.
 
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The rights fees alone would make it more expensive than what they have now. All the remotes would add even more expense.

But even given that additional expense, I believe they wouldn't be able to really monetize the brand without local talent. For Cumulus, the model would be KSFO in San Francisco. It's all local sports talk, and gets huge numbers for an AM.


Big A: That's KNBR. SFO is conservative talk.
 
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