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The Beat Celebrates 10 Years

N

NashvilleNative

I was flipping through the channels and heard 101 promoting their 10TH ANNIVERSARY! Seriously, 10 years already! I remember exactly where I was when I heard they had flipped. I can't believe that has been 10 years ago! I'll be as old as you guys soon, geeze.

And yet no one with a good south-side signal is going to roll the dice take it on *cough* WWTN or.....would they dare....KDF)...if KDF goes black, would it ever go back? Insult rock fans by going country, then insult them all by going Hip-hop - sounds newsworthy to me. 106.7 was a good hip-hop/r&b station, but come on, signal can't even hit brentwood. Heck, maybe even turn 97.1 into 90s-now hip-hop and r&B jack-like jukebox without taking from 92.

I actually found a WBVR-101 license plate yesterday.
 
So it was about this time 10 years ago that Clear Channel dropped the CCM format on 101.1 and replaced it with hip hop. I don't have anything against the current format and it has definitely has done better than CCM. But in the process Clear Channel proved what I've said before that they can't be trusted to do a CCM format and stay with it. As soon as they thought they could make more money doing another format (regardless of what it was) they dropped CCM, and they're just as likely to do the same on their other Christian formatted stations. :-\
 
As soon as they thought they could make more money doing another format (regardless of what it was) they dropped CCM, and they're just as likely to do the same on their other Christian formatted stations.
Click to expand...
--anotherguy

Can't aruge with this....but when stations go public...like CC...their obligation goes to the shareholders....not the public. Same thing has happened to other stations, like WSM when ownership went to a hotel (Gaylord) company.
 
anotherguy said:
So it was about this time 10 years ago that Clear Channel dropped the CCM format on 101.1 and replaced it with hip hop. I don't have anything against the current format and it has definitely has done better than CCM. But in the process Clear Channel proved what I've said before that they can't be trusted to do a CCM format and stay with it.As soon as they thought they could make more money doing another format (regardless of what it was) they dropped CCM, and they're just as likely to do the same on their other Christian formatted stations. :-\
Click to expand...
It's probably been long-since forgotten, but when Salem first put the stations now known as "the FISH" on the air (August, 2002, less than a year after "the One" left the airwaves), they called it "the One." I thought that that was a mistake, trying to cash in on the legacy of an apparently failed station, but at least they didn't stay with it for long, and soon came up with the FISH name.
 
Naming Salem's CCM stations in Nashville The One never made any sense. Even at that time they were calling their CCM stations The Fish in most areas.
 
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