josh said:
What I would like to know has anyone ever conducted a study to find out which antenna reaches the greatest distance?
Are you looking for a study that would show that Brand A reaches a half mile further than Brand B under the same conditions and location?
I will leave the real nuts-and-bolts slide-rule-theory to people with the qualifications to do that. I worked for a company that makes the antennas that you see on top of cell phone towers. It was a small company so I had plenty of opportunity to bump into the "skink works" guys in the back who look for that "magic elixer" that will give you product some zing, some punch that your competitor does not have.
I worked in the department that supported our sales people. And they were always coming up with reports that Company C was making this claim in their sales presentation and Company D was making this other fabulous claim. "What do I tell my customers?" And the smartest, most brilliant engineer in the group routinely replied: "The laws of physics have not been repealed."
He would then sit the salesman down and explain: Here is the theoretical output we would get if we could design the perfect antenna and install it in the perfect location. And here is how close we get, and here is how close competitor A, B, C and D get. We're talking fractions of a percent in difference.
When you shop antenna brands, here is what distinguishes one manufacturer/designer from another: Customer Service. Durability and longevity. A way to tune and match local conditions and changes.
I would be much more concerned about the expertise of the people who as consultants select the antenna design (single bay vs multi-bay, bay spacing, etc.), the people who install the antenna, and the people who from time to time review or inspect the antenna to make sure it hasn't broken, bent, corroded or otherwise lost effectiveness.
The idea that Brand A antenna might expand you coverage an extra mile over Brand B is probably not the issue to lose sleep over. Worry about the guy who looks at the hills or lack of hills in your terrain and starts advising single-bay vs. multi-bay, half-wave spacing vs wave-length spacing, etc. That person will have much, much more to do with you coverage that the antenna brand.
Antenna brand could mean your antenna works for 15 years instead of 4-1/2 years before replacement.