• Get involved.
    We want your input!
    Apply for Membership and join the conversations about everything related to broadcasting.

    After we receive your registration, a moderator will review it. After your registration is approved, you will be permitted to post.
    If you use a disposable or false email address, your registration will be rejected.

    After your membership is approved, please take a minute to tell us a little bit about yourself.
    https://www.radiodiscussions.com/forums/introduce-yourself.1088/

    Thanks in advance and have fun!
    RadioDiscussions Administrators

The Brokered Leading the Brokered...

D

Dighton Rockhead

If your tastes run toward boring brokered-time Progressive-leaning talk shows hosted by someone with a definite un-professional "sound"......then you're in for a real treat starting today on 1320.

Today, 7:30 to 10am (and for the rest of this week)...amounts to something of a "soft-start" for the Boston-based "Jeff Santos Show", which will be simulcast "in-progress".....following the even more horrible Peter Gay hosted "Sun-Chronicle News-Hour"....with the "official" start for Santos on 1320 starting next week.....from 7 am to 10 am....bumping the "News-Hour" back a half hour.

http://revolutionboston.com/

And the Arpin Empire Strikes Again... ;D
 
I should just do my own show from my house and syndicate it to desperate stations. I wouldn't even have to do it LIVE. I'll upload the thing and then stations can just download it for air. It seems like more and more stations will just air ANYTHING. Remember how WALE would air shows where the host would be on the Phone? Not even a good quality ISDN line. It would just be a regular phone line and they would air entire shows like that. That was truly the Horrible of all things horrible.
 
If you pay for time on 990 or 1320, you are wasting your money and your time. I doubt that they have a combined listenership of 5 people, one of which is me once every two or three months, like watching a slow motion train wreck... You may as well broadcast from your bath tub with an unplugged mike!
 
Actually, you would be shocked at the number of listeners these stations have. Plus, much lower overhead than most music stations, so higher profit. (I know Boston ain't Chicago) but In Chicago they must AUCTION the time on several brokered stations, because so many people want to get on. These auctions are usually alcoholic parties and an auction for an hour daily block can last more than an hour.
 
I would never pay to be on the air unless the point of my show was to sell something. I don't understand these people who are so desperate to get on the radio that they will actually pay to do it. In my opinion if you need to pay a radio station to allow you to broadcast, you are in the wrong business.
 
Not everyone here is "desperate."

I know a guy doing the same hour daily that his dad did for 40+ years. He makes well over 100k annually, and has a WAITING LIST for sponsors. He is a "very well respected" dude in his ethnic community.

The show is just a great hobby. It is certainly NOT for vsnity. A minute on his (more ads than news) program is over $50 dollars and hHe gets results for his customers, too.
 
Prais said:
Not everyone here is "desperate."

I know a guy doing the same hour daily that his dad did for 40+ years. He makes well over 100k annually, and has a WAITING LIST for sponsors. He is a "very well respected" dude in his ethnic community.

The show is just a great hobby. It is certainly NOT for vsnity. A minute on his (more ads than news) program is over $50 dollars and hHe gets results for his customers, too.
Click to expand...

Who is this guy you speak of? I would like to hear his show. Especially since he has a Waiting List of sponsors. He must be something special. I think it's safe to say that most people paying for their own show are not in the same comfort position as this guy you know.
 
Contact WCEV (Lucyna Migala), Cicero, IL, WSBC, Chicago and WNDZ, Portage, IN.

They all have long history and major success stories with brokered foreign language programs.
 
Well I guess I should stop judging success by what goes on in Providence then. In this city Brokered shows are a last resort before they shut the transmitter off for the final time.
 
For 2 years in the 1970's I worked for shared time WEDC and WCRW, Chicago. WCRW was only on 5 hours dily (since 1927) and Spanish/Greek/German programs that grossed about 3k PER WEEK! WEDC wa on 11 hours a day.
 
Sounds similar to what we have here in Philly. Brokered ethnic programming(Polish, Russian, German,Italian,Chinese). The station doing so is WNWR 1540, a 50 kW daytimer. They've applied to change city-of-license to Bala Cynwyd fom Philadelphia. This may allow them to run 500 watts to 1 kW at night and serve Philadelphia proper. The daytime 50 kW is heard easily in Atlantic City, and at sunset, can occasionally be heard duking it out with WDCD and WADK.
 
Status
This thread has been closed due to inactivity. You can create a new thread to discuss this topic.


Back
Top Bottom