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The Buzz mans up

V

vchimpanzee

http://radioinsight.com/blog/headlines/93017/iheart-mans-up-in-greensboro/

I read about this in a newspaper article, but it looked like WVBZ was going back to active rock. Radio Insight says no such thing. There's a lot of classic material in the playlist they have, and I don't mean metal.

I had an opportunity to sample this later that day. They had a lot of members of bands introducing themselves. It sounded like an active rock group of performers to me, except for whoever was with Pink Floyd. The guy with Guns 'n Roses burped.

A recorded voice talked about hunting your own food and changing Chuck Norris' oil. The first song sounded kind of wimpy to me and the next two were rap. I doubt rap is that big a part of the format, but maybe I just tuned in at a bad time.
 
All this because Cheap Channel couldn't figure out how to properly do alternative in a market that craves it. iHeart Greensboro would try to steal candy from a baby, only to get beaten to death by the baby.
 
Last night that very long Ted Nugent song was playing. I'm not sure how people would feel about that. That was followed by something that sounded alternative, and then "Light My Fire". How wimpy is that? A radio station I used to listen to played it (actually, the Jose Feliciano version). I say used to because it's Spanish now. But how do people who want an active or alternative station feel about those extremely long songs? That's something I hadn't thought about much, but active and alternative don't really have those. And then there was another alternative song.

Jonathan on "Roadsigns" was playing Soundgarden. Same company, different station. I was thinking his show aired on The Buzz too but now I'm not so sure. I know it doesn't now.

Greensbros? No. Greens men?
 
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"All Along the Watchtower", which was followed by something that was actually alternative back when modern rock was new.

I don't know how this is going to go over with people who want new music.
 
JoshTheRadioDude said:
It's not going to go over with them at all. They've all tuned away.
Click to expand...
Wow. And the last 12-plus rating show listenership had already dropped sharply. On the other hand, Rock 92 is way up. Maybe that's where the new listeners will come from.

And the May ratings won't really reflect the change, so it'll be another month until we see whether this was a good idea.
 
"Master of Puppets" doesn't belong in any commercial radio station's regular playlist. It could be part of a special program or a stunt, but if there was anything that would drive people away, that's it.
 
Amazingly, the Triangle's alternative station, on HD with a translator, does better in 12-plus numbers.

If I say, "Not enough cowbell", will that meant a positive or negative response from Buzz fans? Since the song is quite old and I sort of like it, i'm guessing no.
 
The "Man Up" format iheart is launching is not active rock. It's more mainstream than anything. Plays the cream of the crop 70s 80s and 90s with a few select 2k songs from the biggest artist. In otherwords - It's basically overplayed rock songs condensed to 150 playlist.

Active Rock is not doing well right now in most cities and alternative may not work in more blue collar cities.
 
The Winston-Salem Journal article and the list of performers I heard the first time I sampled it made it sound like it would be active rock, but it's clear that it's not.

Blue Oyster Cult is the right group, but it's another song that the cowbell sketch was about.
 
Wow... four different formats in the nine years since what was formerly WFMX moved to Clemmons from their longtime home in Statesville... and this after nearly 50 years as a country station before the July 2006 move to the GSO market... not a good sign :(
 
And speaking of cowbell, a station ID last night said they had just the right amount. The secret is more cow. MOOO!

This followed one of those 90s-style alternative tunes. The next song was that one by The Band with all the synthesizer.
 
The June ratings are out. While these are only 12-plus, they're the only ones I have access to. WVBZ has more than doubled its numbers over the three months of Spring.
 
I looked up The Band to see if I could find the name of that song. It's possible it's not The Band but I'll post when I figure it out.
 
It's not their kind of music. I don't know where I got the idea it was them.

Lots of synthesizer and a noise like a cat G-F, F-E, E-D. I should have stayed around for lyrics.
 
Been watching this one myself - from the information I have been gathering 1057 has turned the "rock radio" listening on its head. I was shown a piece where the station is not only dismantling 92.3's male numbers but 98.7 as well. Makes sense when you think about it since one is more like Oldies with a lot of talk and the other is mostly pop. There might be a lot of anti-Clear Channel on the board (for good reason) but this play looks strong.
 
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