From the press release about E-bro becoming a VP of Programming: "Sr. VP/Market Manager Alex Cameron...says, "As with Sales and Marketing, where we have established leadership roles that represent the cluster to drive a mission in a specific area of focus, Ebro will bring the same level of continuity and strategy to our Programming organization to level out our decision making processes and again, efficiencies from the tools we use, partners we choose, standardize a level of excellence within PPM methodology, study and strategy and ultimately represent a global programming view on behalf of our three distinct brands."
Masterfully expressed, although fellow fans of corporate-speak will notice that "leverage" and "synergy" are missing from that incredibly buzzword-rich sentence. They must have only recently fallen out of favor. And yes, it's all one sentence!
Now, what does it mean?
Masterfully expressed, although fellow fans of corporate-speak will notice that "leverage" and "synergy" are missing from that incredibly buzzword-rich sentence. They must have only recently fallen out of favor. And yes, it's all one sentence!
Now, what does it mean?
