The CW Cancels The Beautiful Life

[robmadden1]

It's official: The Beautiful Life: TBL is dead, a rep for the show tells TVGuide.com.

http://www.tvguide.com/News/CW-Cancels-Beautiful-1010225.aspx

 

[mescutia]

I think this may qualify as the first cancellation of the season. Bravo, CW.

 

[willcail]

A show that doesn't get any viewers big surprise. Then Univision is consently beating The CW in the ratings. What will The CW airs in its place? The best thing that The CW and do is to give back that hour.

 

[MarcB]

I never even heard of it. They must not be promoting it. They're constantly promoting 90210, The New Melrose Place, and Vampire Diaries.

 

[Louis_009]

So far The Vamprie Diaries is doing well on The CW I watch it on Thursdays

 

[willcail]

I don't think Vampire Diaries will last just for one season. There are more viewers watching NBC than the CW. This year I'll watch Smallville online.

 

[vchimpanzee]

Should be fun to go to the message boards later today.

I'm watching "Smallville" but I can't say I'm enjoying it.

Why I continue to bother with "90210" I don't know. I guess I just like Dixon and Annie.

And that's it.

 

[jal41]

So far The Vamprie Diaries is doing well on The CW I watch it on Thursdays

That is because young teen and twentysomething girls are into cute boy vampires thanks to the success of the "Twilight" books and movies. I am tempted to say it is a fad that will go away in a couple of years, but we still have reality TV, and the Harry Potter series is still churning out movies.

The CW's core audience, young women 18-34, is more likely to be watching videos on the internet than on TV. The CW might become a success if it targeted older people, because they are less likely to watch online video. But since 100% of its programming is targeted toward the YouTube audience used to everything on demand, then you are not going to be successful.