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The D-F-Dub's Party Station?

Is Casa 106.7 is going more rythmic and less spanish? They have new sweepers, a new voice, and new slogan. "The D-F-Dub's Party Station. KDL was the Texas Party Station 3 or 4 years ago. KZZA seems to change their image quite often but never change their name. I wonder if they think changing their name would mean the whole flip to KZZA was a mistake in the first place.
 
Of course it would. But conceding defeat is not something we do well in Big D radio. We just change the format, fire all the hosts and go automated... THEN blame management :D

Good thing I'm not bitter or anything. It's not good for posterity.
 
Since this guy took over, he fired Big Baby, Jammin Joe, & DJ Spin. Figure that.
 
And everybody thought I was crazy for jumping ship before the blood bath. Wait til Christmas....that's all I'm gonna say
 
domino said:
And everybody thought I was crazy for jumping ship before the blood bath. Wait til Christmas....that's all I'm gonna say

Come on Domino. Don't leave us hanging.....
 
domino said:
And everybody thought I was crazy for jumping ship before the blood bath. Wait til Christmas....that's all I'm gonna say

However, now would be a good time for a mea culpa, Domino... or should we bring up the bastion of defense you brought up when some of the pundits in here were lambasting the genius of Casa?! :D
 
Hey before Liberman got a hold of KZZA I think the station had a nice niche in the market. True Latino, but for 2nd and 3rd generation Hispanics. After the sale went thru I was sure there was gonna be problems because the format is not a Liberman staple. I'm amazed it's lasted this long and hasn't been changed to something that Liberman is a little more comfortable with.

Now days it's hard to work for any large company in radio because the cluster far outweighs the needs of any single station, which leads to less competition and more decisions based on the good of the whole. Lame, bland, I won't play this song if you won't play that, SAFE Radio.
At least I'm doing something that is different for me. Ask me 10 years ago if I thought I would be speaking 40% spanish on the radio and I would've laughed. You do what you do to stay ahead or with the curve. After 25 plus years in the biz it's fun to do something challenging
 
I agree with you on that, brother. And good on ya'.

So uh, about Christmas... ::)
 
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