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The Everything Alternative 99X Morning Show.
- Thread starter miked5551
- Start date
> From 99x.com.......The Everything Alternative 99X Morning
> Show. Weekdays from 5:30-10:00 With Axel, Jimmy & Leslie.
>
The fact that Cumulus seems so interested in getting the morning show right suggests they plan on keeping the format, at least long enough to learn if a new morning show could save 99X in its current incarnation.
> Show. Weekdays from 5:30-10:00 With Axel, Jimmy & Leslie.
>
The fact that Cumulus seems so interested in getting the morning show right suggests they plan on keeping the format, at least long enough to learn if a new morning show could save 99X in its current incarnation.
> > From 99x.com.......The Everything Alternative 99X Morning
> > Show. Weekdays from 5:30-10:00 With Axel, Jimmy & Leslie.
>
> >
>
> The fact that Cumulus seems so interested in getting the
> morning show right suggests they plan on keeping the format,
> at least long enough to learn if a new morning show could
> save 99X in its current incarnation.
>
It's extremely wordy, but an interesting move.
> > Show. Weekdays from 5:30-10:00 With Axel, Jimmy & Leslie.
>
> >
>
> The fact that Cumulus seems so interested in getting the
> morning show right suggests they plan on keeping the format,
> at least long enough to learn if a new morning show could
> save 99X in its current incarnation.
>
It's extremely wordy, but an interesting move.
Its a committment move. Staff there should be relieved.
> > > From 99x.com.......The Everything Alternative 99X
> Morning
> > > Show. Weekdays from 5:30-10:00 With Axel, Jimmy &
> Leslie.
> >
> > >
> >
> > The fact that Cumulus seems so interested in getting the
> > morning show right suggests they plan on keeping the
> format,
> > at least long enough to learn if a new morning show could
> > save 99X in its current incarnation.
> >
>
> It's extremely wordy, but an interesting move.
>
> > > From 99x.com.......The Everything Alternative 99X
> Morning
> > > Show. Weekdays from 5:30-10:00 With Axel, Jimmy &
> Leslie.
> >
> > >
> >
> > The fact that Cumulus seems so interested in getting the
> > morning show right suggests they plan on keeping the
> format,
> > at least long enough to learn if a new morning show could
> > save 99X in its current incarnation.
> >
>
> It's extremely wordy, but an interesting move.
>
Are you sure it's not The Everything Temporary 99X Morning Show ?????
> Its a committment move. Staff there should be relieved.
>
>
> > > > From 99x.com.......The Everything Alternative 99X
> > Morning
> > > > Show. Weekdays from 5:30-10:00 With Axel, Jimmy &
> > Leslie.
> > >
> > > >
> > >
> > > The fact that Cumulus seems so interested in getting the
>
> > > morning show right suggests they plan on keeping the
> > format,
> > > at least long enough to learn if a new morning show
> could
> > > save 99X in its current incarnation.
> > >
> >
> > It's extremely wordy, but an interesting move.
> >
>
> Its a committment move. Staff there should be relieved.
>
>
> > > > From 99x.com.......The Everything Alternative 99X
> > Morning
> > > > Show. Weekdays from 5:30-10:00 With Axel, Jimmy &
> > Leslie.
> > >
> > > >
> > >
> > > The fact that Cumulus seems so interested in getting the
>
> > > morning show right suggests they plan on keeping the
> > format,
> > > at least long enough to learn if a new morning show
> could
> > > save 99X in its current incarnation.
> > >
> >
> > It's extremely wordy, but an interesting move.
> >
>
T
troone
Guest
I dont know why 99x is supposedly DOA
They had a gigantic book in early 2001 and then like all the other rock formats, they settled into a 2 share mode, while flirting with a 3 in 12+ every so often. A lot of that was greater ethnic sampling in the Arbitron formula, which hurt a few of the white stations. Some of it was the fade of alternative music.
As one of the better posters on this board put it a few months ago: a rock station is boxed in somewhat by the competition and the reality of having to carve up a smaller audience. There are simply more people who "settle" on Elton John on Mariah Carey in their car than on Cake or Weezer.
I dont necessarily think 99x has become a "worse" station over the last four years. I do think they caught lightning in a bottle for a short period of time and now are having to - unfairly - answer for why it didnt continue.
At least they dont VT like 94.9, 96, 98.5, and most of the black stations.
They had a gigantic book in early 2001 and then like all the other rock formats, they settled into a 2 share mode, while flirting with a 3 in 12+ every so often. A lot of that was greater ethnic sampling in the Arbitron formula, which hurt a few of the white stations. Some of it was the fade of alternative music.
As one of the better posters on this board put it a few months ago: a rock station is boxed in somewhat by the competition and the reality of having to carve up a smaller audience. There are simply more people who "settle" on Elton John on Mariah Carey in their car than on Cake or Weezer.
I dont necessarily think 99x has become a "worse" station over the last four years. I do think they caught lightning in a bottle for a short period of time and now are having to - unfairly - answer for why it didnt continue.
At least they dont VT like 94.9, 96, 98.5, and most of the black stations.
> From 99x.com.......The Everything Alternative 99X Morning
> Show. Weekdays from 5:30-10:00 With Axel, Jimmy & Leslie.
>
>
> Your thoughts???
>
The second choice name was "The Don Miller Morning Show."<P ID="signature">______________
It's radio, not brain surgery - Jim deCastro
When in Atlanta, listen to 85 FM DIRK!</P>
> Show. Weekdays from 5:30-10:00 With Axel, Jimmy & Leslie.
>
>
> Your thoughts???
>
The second choice name was "The Don Miller Morning Show."<P ID="signature">______________
It's radio, not brain surgery - Jim deCastro
When in Atlanta, listen to 85 FM DIRK!</P>
Re: I dont know why 99x is supposedly DOA
I disagree. Yes, "Alternative" music known as grunge seemed to be the lighning in a bottle for the mid-90's, but 99X lost it focus altogether. Alternative music is more diverse than the over-distorted three chord guitar riffing, screaming singer so-called music the station is playing lately. It seems to me that every song in the rotation sounds the same, and their focus for an demographic went totally in the wrong direction. Many people are saying that 99X is dead because of all the new competition out there. I disagree with that as well. That should prove what a stronghold 99X has had on that demo for so long. Other stations have tried the genre and failed. 99X remained. The problem with "Everything Alternative" 99X is that they are NOT playing everything alternative. They get back to playing the diverse mix of music (which ventured into rap as well (ie Cypris Hill, The Roots, Busta Rhymes, Outkast), which they don't do now). That means that the real problem lies with Music Director Jay Herrin.
I disagree. Yes, "Alternative" music known as grunge seemed to be the lighning in a bottle for the mid-90's, but 99X lost it focus altogether. Alternative music is more diverse than the over-distorted three chord guitar riffing, screaming singer so-called music the station is playing lately. It seems to me that every song in the rotation sounds the same, and their focus for an demographic went totally in the wrong direction. Many people are saying that 99X is dead because of all the new competition out there. I disagree with that as well. That should prove what a stronghold 99X has had on that demo for so long. Other stations have tried the genre and failed. 99X remained. The problem with "Everything Alternative" 99X is that they are NOT playing everything alternative. They get back to playing the diverse mix of music (which ventured into rap as well (ie Cypris Hill, The Roots, Busta Rhymes, Outkast), which they don't do now). That means that the real problem lies with Music Director Jay Herrin.
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