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The Evolution Of "The Mikey Show"

I don't think Mikey puffs ... oh you meant the article. :eek:
 
Well I still remember when High and Holy Christian Mikey actually got people to listen originally!! Remember Friday nights on Rock 105.3 It was stripper nights and free kegs of beer!!! OMG the good ole days! How much I miss them, between Janet Jackson's wardrobe malfunction and Mikey finding Jesus his show sucked after that!

If Mikey is reading this, God made people naked and made those women with beautiful bodies, and it was your job to let them spread God's beauty on the air not have boring dribble on the air!

At least DSC still has a lesbo on the air !! But for the love of God keep your clothes on Ruthie!
 
Dude... that may be the single most offensive bit of smarm I've read here since the days of the old board.

-- Doc
 
DoctorWu said:
Dude... that may be the single most offensive bit of smarm I've read here since the days of the old board.

-- Doc
Click to expand...

Amen
 
Thank you!! The Mikey show is terrible now, it was bad when it was on Rock 105 but now its unlistenable. His show was great back in 1999 on Rock 105.3. Now its just bad!
 
Too bad the Union-Tribune didn't report the correct ratings. In December the Mikey show was 11th 25-54....In "Holiday" it was 8th 25-54. Those are horrible numbers for a show that costs $500,000 a year and is supposed to be a top-tier, high-profile, talent-driven show. I think poor Karla Peterson who wrote the article was just fed the wrong info by the people at KBZT who are will do anything to save their jobs. The fact is, KSON's three-person morning show (who work down the hall from the Mikey trainwreck) was just today named major market show of the year by the Academy of Country Music. But yesterday, 2/3's of the show was fired! This obviously was done because Lincoln Financial has dug itself into a deep, deep hole by committing so much money to such a loss-leader as the Mikey Show. Lincoln Financial is committed to overpaying the hapless and underperforming Mikey Show for ANOTHER TWO YEARS! SO what do they do? They fire the solid KSON show, just as it looks like 95.7 is considering switching to sports. So what you get with the Mikey Show is three things 1/a tremendous waste of money that, after a whole year on the air, is showing pathetic ratings, 2/a hack show largely manned by radio amateurs that is alienating 94/9's formerly loyal music-loving fanbase, and, 3/the deterioration of a nationally recognized morning show (Cliff Dumas, etc.) just so Lincoln Financial can show less red ink as it tries to keep the Mikey disaster afloat. Darrel Goodin never looked so good! I swear this would be a good premise for a movie.
 
I just noticed hat the Cliff & Co show winning the ACM Best Radio Show is a prominent news news item on this very site. I think this solidifies Lincoln Financial/San Diego as a joke in the eyes of industry. And it is all because they are attempting to put lipstick on their Mikey Show pig.
 
Needless to say, Clear Channel is now much less likely to put sports on 95.7 since the competition, KSON, is now much less formidable without its recently anointed Best Morning Show in the Country. Way to go GM Jackson! Some also speculate 91X was seriously thinking about dumping alternative a year ago but decided not to when their prayers were answered and 94/9 added the unhip, uncool and generally forgettable Mikey show. Not only is Mikey not music, but it is also NOT everything 94/9 stood for for 7 years. It was -- like 91X was 20 and 25 years ago -- the hippest, coolest station brand in town. 94/9 used to be La Jolla, Del Mar and PB. Now it's El Cajon, Lakeside, and Lemon Grove thanks your Holiness, Mike Esparza. Lay thine hands on the radio Mikey and chase out those evil demons like credibilty, hipness and listeners with teeth.
 
canyouhearmenow said:
KSON, is now much less formidable without its recently anointed Best Morning Show in the Country.
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KSON has held it own through a lot of morning shows over the decades. This has not been one of the many stations that were one trick ponies who lost it all when the big name morning show departed. I never listen to Mikey but I'm glad he's there just to tick off all the atheists on this board.
 
It's not about loving god or hating god. This is about a deadbeat, non-starting, low-wattage morning show that is not pulling its weight and sucking off the corporate tit. It was a corporate mistake and its comical to see what Lincoln Financial is trying to do to save its ass. It was a huge mistake. And now, what do you know, the "best Country Morning Show" in America got flushed because Lincoln Financial San Diego has to keep the Mikey Show afloat. I think the every-Friday testifying is way too much....but that's only because he recites the same 10 minute speech every week. Who says that is good radio? I also know plenty of Christians like myself who will say, demonstrate your spirituality by practice. Tell us how you live your life in a Christian way. Do good works. Don't jump up and down say "look at me, I'm a Christian!" What a bloody fraud!
 
In today's radio column in the North County Times, Cliff basically agreed with what was already said in this blog. That he and his partner were cut because Lincoln Financial Radio/San Diego was struggling financially. Gee, what is it's biggest money black hole they have? I think that would have to be the $500,000 morning show which comes in 11th place 25-54. Lincoln Financial San Diego just doesn't have any expensive talent except for the Mikey show. KIFM doesn't have any expensive talent, and now KSON doesn't either. That leaves the big money vacuum suck you hear on KBZT.
 
It's not just LFM San Diego though... I do believe they have a pretty pricey morning show in Denver that isn't really hitting expectations. It's all about how much $$ they're making off you these days as opposed to what you are being paid out... ALL a business.
 
OK, say "it's all a business." But the funny thing is, if people listen to you, you get ratings. If you get ratings, you can sell ads. The radio brass for Lincoln Financial radio were in town last week...They wanted to know why 94.9 wasn't getting more ad income. I think all the ad people could say was the Mikey is now 8th and 9th place in the 2 most important demos...and that if you would give us something that we could sell, we would! In the meantime KPRI, which spends, I'm estimating, about 10 % of what Lincoln Financial pays for the Mikey show, is BEATING the Mikey show. This is some serious mismanagement here, my friends. This has nothing to do with Mikey preaching. This has to do with defending a very bad business decision. The longer the Mikey Show stays around to suck blood out of L-F, the more the entire radio division looks bad. This means they start doing things like blowing out its KSON morning which was named ACM major market radio show of the year THE DAY AFTER THEY WERE FIRED. Trust me, the higher ups at L-F will be find out about this fiasco soon enough.
 
Has anyone really looked at the KSON ratings.. pretty easy to BLAME the Mikey show for getting the axe when KSON really didnt do to well in any demo.. but the show is kinda lame and Cliff has all these lame videos he is producing on his facebook page that really shows exactly why he got fired. But his agent has big plans for him! Go get em tiger. In one video he has a booger so big you just want to pick his nose!
 
blueskys said:
Has anyone really looked at the KSON ratings.. pretty easy to BLAME the Mikey show for getting the axe when KSON really didnt do to well in any demo.. but the show is kinda lame and Cliff has all these lame videos he is producing on his facebook page that really shows exactly why he got fired. But his agent has big plans for him! Go get em tiger. In one video he has a booger so big you just want to pick his nose!
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Yep - silly to blame the Mikey show for the demise of KSON's morning show: something else was going on, perhaps the realization that at the end of the day the Cliffey show wasn't generating the revenue it should considering its expenses. Remember DSC and JnJ were alleged cash cows that got put out to pasture: they're back but I imagine at considerably less expense.
 
JnJ are back because they are getting paid a "fraction" of what they used to get. The only reason they are back at all is because KPRI was speaking with them and CBS figured their cash cow KYXY may be in jeopardy if JnJ were to show up at another station. If you know anyone at KFMB they will tell you that while DSC are getting paid much less, they are still not making their nut. This is a tough pill to swallow for a station that has had negligible expenses for years. I am told that KFMB is quite disappointed and surprised but is not yet ready to pull the plug on DSC. But I don't see this tired show ever catching fire again so don't be surprised if DSC gets the old heave ho again. And while KSON is clearly is not doing as well as when there were diaries and not meters, they still have a commanding share of the country audience. And maybe Cliff & Co needed to get paid less to coincide with market realities, they were never offered the chance. The Lincoln Financial radio brain trust would rather keep a loss leader like Mikey and not renegotiate with their now-famous country morning show Cliff & Co. Instead they were just given the boot. AND THEN THE NEXT DAY THEY WERE ACCLAIMED AS RADIO SHOW OF THE YEAR BY ACM. Now I certainly don't want to suggest that the wannabes who hang around this board all day don't have a clue, but I would humbly suggest with all due respect that the Academy of Country Music carries a lot more weight than some deadbeat who no longer even works in radio but who blogs anonymously. I certainly could be wrong here. Just a thought. Oh, and by the way, KSON is doing a lot better in 25-54 (Top 5) than 94.9 (8th place). Do you people not have access to ratings? Oh, I forgot...this is just a hobby for people who used to be contenders but who are now looking from the outside in.
 
And then I got to thinking....Cliff & Co was just named major market radio show by the Academy of Country Music..arguably the only show in the entire Lincoln Financial group getting a huge national accolade like this. Lincoln Financial wouldn't offer them a cheaper contract, instead they blew them out the day before they got the award. What a bloody embarrassment! I was wondering what award the Mikey Show could get. How about....Most Expensive Show by a Show Mostly Comprised of Radio Amateurs.....do the Jehovah Witnesses have a Best Radio Preacher Award?...and since Mikey calls people "beaners" on the air, maybe some white power group could figure something out for him.
 
Just so we are all on the same page:

Cliff and Company ceased last year with Morgan Thomas and Bill Tanner exiting. Tori Peck producing.

The show was called "Cliff and Brooks" until February 14. Brooks O'Brian was Cliff's co-host. Tori produced until that same day.
 
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