Here's an opinion piece about how the model for radio talent appears to be changing, in terms of how specific talent such as Charlamagne, Ebro, and Bobby Bones are combining platforms on their own rather than having it done for them by radio companies:
barrettmedia.com
In fact what he's talking about is exactly what Howard Stern and Imus did in the 90s. Or what Dick Clark did in the 70s and 80s. What's old has become new again.
Media Power Has Shifted from Corporations to Creators — and Won’t Be Going Back
"Before the org chart fully flips, this is your window."
In fact what he's talking about is exactly what Howard Stern and Imus did in the 90s. Or what Dick Clark did in the 70s and 80s. What's old has become new again.