THE FUTURE SOUND OF RADIO

[Wildstyle K]

Do you have an Internet Radio yet??
I got one a year or so back after ClearChannel's Director of Engineering, Mike Lawing told me about them. Mine is made by C. Crane - the famous radio maker. This little box connects to either wifi or a hard wired ethernet connection. After you set it up it downloads thousands or internet radio stations into it's memory. Then you may go through and select a station to listen to.
We are still in the early stages of internet connectivity. The REALLY cool stuff that's coming hasn't even been developed yet! The stuff coming in the next few years is going to totally change the way we do radio and, more importantly, how we use radio to market goods and services.
Some day in the future (if we don't blow the world to pieces first) we will bypass the ears completely to listen to recorded music. We will have a device which inputs the electrical stimulation into our brains which will accurately reproduce sound - just like it would sound if you were at the concert where the band is singing and playing ! You will actually think you're in the middle of a movie......the information being input to your brain is the data produced from actually being there - not two dimensional pictures. Again....we bypass the eyes, ears, nose, and every other part of the body which "senses."
The Logitech box is only one of the first to come. Buckle your seatbelts - it's going to be a wild ride!

Well, I have nothing more to say than "this is going to be great!"

I'm not exactly sure that I want things bypassing my physical senses or having things play from "inside" my body, but other than that, exciting new things to come!

This raises a whole new excitement possibility when it comes to the future of dance music, and this needs no full in depth explaining to make people "get it". Simply put, by the time this phase / trend of uptempo electronic sounds passes, the new technologies will be available, so even if dance doesn't get to reach the heights of expectation (you know, to at least manage to remain and co-exist with other things on the charts even after the trend) there will be more ways to broadcast it and find it. As a result, the excitement for the future of dance remains, and it will never reach the low it reached during this decade ever again!

It's kind of like "Timothy, we are having a huge party for your brother on Tuesday. Your favorite cake will be made and your best friend who has been serving in Iraq for 8 years and mother who you haven't seen in 10 years will be there. But even if you can't make it into town, we're all coming to your house for your presentation on Sunday".

Either way, it's all good news.

 

[Jay F]

Yes there are so many good and interesting internet and international stations that stream. There is literally a whole new world of radio choices out there. It took me awhile but I have just recently started indulging in this.

Having this on a physical radio, especially in the car, (as opposed to seraching on a computer) will greatly increase international radio listening. This is probably more of a threat to U.S radio than Sirus-XM ever was. Dance will certainly be a format that benefits from this.Still most Americans are not especially adventureous in their musical tastes, they want to hear the familar hits they know and love. Superserving the local community offers the best defense radio has against internet streams.