Speaking as someone who's sold cars before, the average cost of a stereo head unit with a CD player runs around $400-500 anyway. I'm sure satellite, MP3 decks, etc. are more for factory upgrades. Factory or dealer-installed manufacturer-approved options in new cars are often ridiculously expensive.
The HD car giveaway is a very good promotion. This is what should be done. The auto manufacturers have always done these types of upgrades for a wide variety of options, and it's good for the Ibiquity gang as well.
I guess I should ask an obvious question that you probably won't answer anyway, PocketRadio, but here goes:
What is your beef with HD radio anyway?
And is it really worth racking up thousands of posts griping about it on a friggin' message board (and yes, I am well aware of your sock puppets)?
Are you afraid of technology? Is the earth still flat?
Do Edison wax cylinders still sound better than CDs?
What exactly is it that you get out of railing against HD?
No I think I'm being fair. We deserve an answer to this question, given that you troll so often here. With the heavy volume that you do post, I demand a response by you to the questions that I have posed. If you refuse to do so, then we all know what you're really made of and perhaps it would be best if you just disappear, and let the grown-ups discuss this topic in a rational manner without the infantile trolling.