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The headline says it's about PPM, but the story...

I know someone with a meter. They say it becomes a pain in the you know what after a while. They say arbitron constantly is calling them etc etc and it is almost as if the small check they get every month isn't worth it.

Wow.
 
If you read the comments at the end of the story, it's pretty funny. One person said Austin radio has sucked since the demise of KRMH and KNOW. Now THAT'S an old hippe from the 70's.
 
That's got to be one of the worst written articles I've seen in a long time. If the article really isn't about PPM, they need to change the title. It really makes them look like they're clueless about what PPM is, what it does, or anything else for that matter.
 
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