Well, Cumulus couldn't leave well enough alone, and at midnight Monday morning Journey 100 (WJLQ) flipped to talk as Newstalk 100 WCOA-FM.
In addition to a lineup of local talk hosts, it puts Clear Channel-owned personalties on FM right in WNTM's backyard. Their afternoon lineup is all Premiere: Rush, Hannity, Mark Levin and Glenn Beck. I do wonder how this will affect WNTM and the theory that CC was moving the 100.3 translator to carry 710 AM on FM in Baldwin County. With the popular talkers now on 100.7 and on 104.9 out of Pascagoula it kinda negates the need for WNTM during the syndicated shows.
Between this and WALA and WPMI both going HD for local news, it's been an interesting weekend.
In addition to a lineup of local talk hosts, it puts Clear Channel-owned personalties on FM right in WNTM's backyard. Their afternoon lineup is all Premiere: Rush, Hannity, Mark Levin and Glenn Beck. I do wonder how this will affect WNTM and the theory that CC was moving the 100.3 translator to carry 710 AM on FM in Baldwin County. With the popular talkers now on 100.7 and on 104.9 out of Pascagoula it kinda negates the need for WNTM during the syndicated shows.
Between this and WALA and WPMI both going HD for local news, it's been an interesting weekend.