Years ago, the networks, being an external video source, would of course have sync that didn't match up with the local stations. It was possible to "genlock" the station to the network in order to smoothly transition in and out of programming, or to super an ID. However you didn't want to stay genlocked outside of network programming, as the network feed might not be stable due to line switches, rerouting, maintenance, signal loss, etc. which would cause your local video to go nuts.
If you recorded various unsynchronized sources to video tape, the playback would tear up at the switch point as the VTR would have to relock on the video.
Frame syncs at local stations eliminated that problem, as they could digitally slightly delay the analog network video to match the station's own sync. Frame syncs eventually got integrated into everything, which kept all the video sources in line. With all digital video feeds these days, the network is just one of many sources to go in and out of routing equipment--all digitally mixed and synchronized.
Sync generator war story: Years ago I was switching Master Control on a Saturday afternoon during a long stretch of video taped local programming, and the main sync generator for the station died. Of course, every internal video source in the station went nuts, including our on-air programming. I quickly went back to the racks and switched over to the backup sync generator...which I discovered was also dead. By repatching some cables, I was able to sync the station to the network feed which had color bars up. That settled down the station video issues, but I was sweating bullets hoping that AT&T or the network didn't do anything to the feed, or I would be complete toast until the network had programming later in the day. Fortunately, the network feed remained stable during the rest of local programming, and when we hit the network later that afternoon an engineer made it to the station, found another sync generator in storage, and got our station sync back before we had more local programming.