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The problem with radio

G

GordonSims

From today's RadioInfo newsletter-

"What's OUR iPhone?" asked Cumulus CEO Lew Dickey at the Radio Show Leadership Breakfast, urging that radio embrace its own evolution. “Five years ago, Apple was a computer company. Now they'll do $80 billion this year as a phone company."

Seems to me to be a perfect example of what is wrong with radio's mindset today.
Today's corporate structure has no drive to make radio better, just with maximizing profit.

If that somehow results in better radio, then great!
If it's at radio's expense, then - - - so what.

I think I finally realize the radio we all grew up with is really dead. Dead and gone forever
 
Now,...hold on here Saphire,...don't count the dead bodies...because some of them ain't cold yet. As for the Corps that bought it all up, downsized it all down, and now have to realize that, at present, they can never get even close to what they paid for it...the ugly duckling of change has waddled out of its shell...to Quack This:
MY flipped format, WMUU was sold, Translators are creating an even playing field, Cox is leaving the market, 96.7 has flipped, and all the others are pondering as to...What It Takes! No, we're not done yet.
Owners,..own up to this: Fire the pencilneck Consultant, hire local PD's, and Air Talent. Then, phone TD Bank and tell them if the still want to be Convienent, lease a Dumptruck!
 
GordonSims said:
I think I finally realize the radio we all grew up with is really dead. Dead and gone forever
Click to expand...

If "DISH Nation" is any indication of what passes for radio talent today I'd say it has already died and been buried.
 
landtuna said:
If "DISH Nation" is any indication of what passes for radio talent today I'd say it has already died and been buried.
Click to expand...

This, in perpetuity.

G
 
GordonSims said:
From today's RadioInfo newsletter-

"What's OUR iPhone?" asked Cumulus CEO Lew Dickey at the Radio Show Leadership Breakfast, urging that radio embrace its own evolution. “Five years ago, Apple was a computer company. Now they'll do $80 billion this year as a phone company."

Seems to me to be a perfect example of what is wrong with radio's mindset today.
Today's corporate structure has no drive to make radio better, just with maximizing profit.

If that somehow results in better radio, then great!
If it's at radio's expense, then - - - so what.

I think I finally realize the radio we all grew up with is really dead. Dead and gone forever
Click to expand...

So this Lew Dickey guy thinks radio stations should go from manufacturing what they used to to manufacturing something new that all the cool kids will want?

Okay, Lew, I'll play along.

What did radio used to manufacture?

What can that be morphed into?

(Apple just went from one thing with a microprocessor to something else with a microprocessor)
 
To the general public radio sends music and some talk to a box we call radio. Be it mounted in your car, setting at work or home on a shelf, or carried around if you still have that. I guess we should make the music and talk come out of something new (radio) that young people would die to have and could go up againest iphones, smart phones, mp3 players, ect... and maybe win at times for something it can do that the others can not offer, so what might that be?
 
And the part I left out...

"Hey, Lew, you wanna know what the next big idea in radio is?

Well, guess what there, sparky, y'all replaced the people who had ideas with automation systems and "magic formulas" (thunder country--Garth Brooks will keep putting out songs about thunder forever and they'll always be hits, so we can stop actually thinking about how to get people to listen--Disco's hot, so we'll play all dance music, no one will ever get tired of it--The movie "Urban Cowboy" is big, so we'll just play whatever country crossover the record companies send us--This handful of songs were big hits in the '60s, so we'll just play them over and over again--I'm sure the rest of you can think of plenty more examples), so, no innovation for you!"
 
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