Re: Evansville Ratings 74-77
Not really insane, just a case of a well programmed station kicking the sh*t out of a fat, happy and previously unchallenged station. WJPS was caught napping when the 'GBF crew rolled into town. Hot jocks, great music, and did they ever promote. And 'GBF had a sales staff that was young, hungry and wouldn't take no for an answer. Most great radio wars are won on the street, and that means promotions and sales. Sure WJPS had a crap signal at night, but they were also overwhelmed on the air and steamrolled on the street. At 'GBF there was energy and excitement you don't find on the air nowadays.
If their ever was a tale of a station taking a town by storm, this was it.
Douglas B.
> That is insane. Just 100% insane. Could you even pull
> something like that off today.. going from #1 to #12 in 2
> years.. losing 20 points!! I don't know much about
> Tri-State radio history prior to ohh.. the 90's.. but did
> WJPS just give up when WGBF flipped? Or was the 1280 signal
> just that much better.. I know it's decent today.
>