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The Steelers aren't in, so ...

K

KeyTimes950

Any speculation on what kind of viewership the Super Bowl will get in the Pittsburgh ADI? I know, this is primarily Pittsburgh radio but let's have some fun with this ... besides, the game also will air, if I recall correctly, on KDKA-93.7, KQV-1410, WMBS-590 and some other radio stations in Southwestern Pennsylvania. (Correct me, please, if I'm wrong on any of those counts.)
 
I think Pittsburgh will be in the Top 10 in percentage of homes tuned into the Super Bowl. If you can't root for a hero, the next best thing is to root against a villian, and the Patriots with Brady and Bellicheat are excellent villians.

Besides, we love a big party.
 
What else would Pittsburgh be watching at that time?
CSI Miami and America's Funniest Home Videos?
 
If my reading of Facebook posts is any indication, there were quite a few area viewers of tonight's Super Bowl. Also, it would appear much of the sentiment for some strange reason favored the New York Giants. In the end, my choice was a mix of cooking shows on Create and a Columbo where Peter Falk's character nailed a killer played by Robert Culp on MeTV. (Obviously, I do not live alone, and a lot of sentiment in my family is that if the Steelers aren't in it is it really a Super Bowl, but at least two relatives were watching elsewhere and no one could go too far without finding the score out somewhere, be it on the aforementioned Internet or the update on the 6:30 p.m. Channel 4 news that mentioned Brady's intentional grounding in the end zone and a subsequent New York touchdown.) Hope the majority of those monitoring this webpage enjoyed the game -- and the ads, many of which had plenty of exposure in the days before the game.
 
KeyTimes950 said:
Also, it would appear much of the sentiment for some strange reason favored the New York Giants.
Click to expand...

Ah, yeah. This is Pittsburgh. The Patriots and their glamour-star quarterback are among the hated rivals of the Steelers. The Giants are in the catergory of being "the enemy of my enemy is my friend." But, I digress.

The answer to this original question is that why does Pittsburgh matter? It doesn't. Last time I checked, the Steel City wasn't a Top 10 TV market anymore, nor is it a Top 20. I'm sure that the suits at NBC or on Madison Avenue aren't too worried if this year's Super Bowl was a hit in Pittsburgh. They are loving the fact that New York and Boston, two of the biggest media markets in the country are represented in this year's game. To them it's all about selling soap.

(Speaking of which, the Downy commercial with Mean Joe Greene was funny.)
 
Market size of the teams doesn't matter much for the SB the way it would for a World Series or NBA Final. Last year Pittsburgh vs. Green Bay set a record.

This year's game broke that record, slightly. This one was 111.3 million viewers. Last year was 111.0.
 
Boss Radio said:
Market size of the teams doesn't matter much for the SB the way it would for a World Series or NBA Final. Last year Pittsburgh vs. Green Bay set a record.

This year's game broke that record, slightly. This one was 111.3 million viewers. Last year was 111.0.
Click to expand...

Yes, that's true, but remember the Steelers are one of the most popular teams in the NFL. There are tons of Pittsburghers that have moved from the area to settle in virutally every corner of the United States.

This year's ratings were up. Also proof that New York, the Number 1 media market in the country, was represented by the Giants.

I think that if teams like Baltimore or Tennessee or Kansas City or Phoenix would have played the ratings might have gone down.(Those teams chosen for the sake of argument, because there's not a snowball's chance in the land of H-E-Double Hockey Sticks that that would happen.)
 
Two years ago, it was the Saints and Colts, and that set a record. The ratings have increased in each of the last seven years.
 
The best part was the look on Belechick's face as he was walking off the field.
As if someone had just given him a tabasco enema. Ranks right up there with
the shot of Marian Hossa moments after the end of Game 7 as "Best TV Sports
Moment of the 21st. Century".
 
Boss Radio said:
Market size of the teams doesn't matter much for the SB the way it would for a World Series or NBA Final. Last year Pittsburgh vs. Green Bay set a record.

This year's game broke that record, slightly. This one was 111.3 million viewers. Last year was 111.0.
Click to expand...

A record in terms of eyeballs, yes, but I think in terms of % of viewers, I heard that last year (Steelers-Packers) was 0.1% ahead of this year... something like 48.8% to 48.7%.
 
hypwr said:
Does anyone listen to the SB on radio?
Click to expand...
I see that Edison Reserach is estimating that 680 radio stations carried the Super Bowl last sunday and they say that 23.1 million people tuned in at least for a time to listen to the game. So I guess there are people who listen to the super bowl on the radio.
 
I find it difficult to believe that number. If it is accurate, great. Let's tell the stations what they want to hear.
 
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