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The Way Broadcasting SHOULD be -- MUST READ

R

radioguy4ever

this is a small part of an "on the beach" interview from www.allaccess.com with dave hamilton (a.k.a EZ STREET)formerly of power 96 in miami...


2) Some people get discouraged or enlightened with the business when they actually step out of it for a while. Tell us your observations from the outside.
Hmmm, well, I am not perfect by any means, but I did learn a life long lesson from a 6 year old girl. Life is a shadow of how we affect one another on our journey. I learned something that was priceless while listening back to some airchecks from Miami that really gave me a chance to reflect on life. One afternoon during the Christmas holidays, a woman randomly called in explaining how worried she was about her children not getting a thing for Christmas, but worse than that, all three lived in a one bedroom apartment with absolutely nothing in the apartment but a leaky faucet. After airing the caller, Kid ( PD ) overheard the callers who called in to offer this woman everything imaginable, and he agreed to have our promotions assistant help get this woman hooked up. Having (PD) on the air gave credibility to the call. As it turned out, one of our reps (Mobile Mike) donated 200 toys, listeners gave her furniture, and we even found her a job from an employer listening to the radio. To me at the time, it was just a fun air shift filled with warm fuzzy emotion and the ideology behind how Christmas should sound. Two months later I received a card in the mail from a 6 year old girl who scribbled a small thank you Mr. DJ for the toys and the bed, along with a cute little synopsis of Christmas.

Now that I have taken a break from radio…

My observation and relation to this question is that we as broadcasters hold so much power when we talk, entertain, preach, laugh, and communicate life. It doesn't need it to be Christmas to help our community or do something good for our listeners just because of the season we're in. Making small differences is something we can do daily. I look back at it now and realized that I made a difference. Affecting someone and helping make a difference to the people who listen to you, whether it is making them laugh, or react, come out to a party, or help with a community event, we as broadcasters really do make a difference if we try to. It is so true that no matter what part you play in this business, you are that special person someone met from their favorite radio station, and that local… hear and now, live and local magic you can create, can NEVER be duplicated by safelight, cable, iPods…



that's what i call hitting the nail on the head. i could only hope every broadcaster in the worls felt that way.
 
> that's what i call hitting the nail on the head. i could
> only hope every broadcaster in the worls felt that way.

AMEN!

I've often believed that a broadcaster needs to step out of the "inner circle" in order to get an honest observation of the way RADIO TRULY OPERATES!

When you work for an employer or radio group...irregardless of whether it's on the air, sales, promotion or traffic...you're TOO CONNECTED. YOU'RE ALSO BEING PAID TO DO YOUR BEST WORK! There are many broadcasters...particularly the ones who do an airshift...that constantly give their best every single day! Unfortunately, there are the 'ego-maniacs' who are under the impression that listeners LOVE 'EM irregardless of whatever "garbage" comes out of their mouths!!! So it's this type of misconception that causes 'em to "dance through their airshifts" and assume that whatever they say doesn't matter.

But SURPRISE SURPRISE....what they say DOES matter! And most listeners will only 'forgive you for constantly screwing up' so many times!

So this is why airchecking yourself EVERYDAY is a good idea!

If an announcer (air personality) is always "fluffing a slug line or the name of a musical artist", or "sounds like an AUDIO ROBOT" figuring that ALL OF HIS OR HER LISTENERS ARE PASSIVE AND DON'T CARE...they're very mistaken! Weekenders should sound as credible when they open their mouths as a weekday jock does. But we still have Saturday and Sunday "slugs" that try to cram a week's worth of their "goofy personality" into a 4 or 6 hour airshift. [Name dropping is tacky, but you know who YOU ARE]!!!

The issue of "nobody is listening when I'm on the air" is BOGUS! There's ALWAYS somebody listening.

The problem is that the content of the music or talk that most radio stations offer----has a tendency to sound stale. Is there such a product as AUDIO MARSHMALLOW FLUFF?"

argytunes
 
The grammar police just can not let this one go. Irregardless? Uhhhhh!!!


http://web.uvic.ca/wguide/Pages/UsIrregardless.html




> > that's what i call hitting the nail on the head. i could
> > only hope every broadcaster in the worls felt that way.
>
> AMEN!
>
> I've often believed that a broadcaster needs to step out of
> the "inner circle" in order to get an honest observation of
> the way RADIO TRULY OPERATES!
>
> When you work for an employer or radio group...irregardless
> of whether it's on the air, sales, promotion or
> traffic...you're TOO CONNECTED. YOU'RE ALSO BEING PAID TO
> DO YOUR BEST WORK! There are many
> broadcasters...particularly the ones who do an
> airshift...that constantly give their best every single day!
> Unfortunately, there are the 'ego-maniacs' who are under the
> impression that listeners LOVE 'EM irregardless of whatever
> "garbage" comes out of their mouths!!! So it's this type of
> misconception that causes 'em to "dance through their
> airshifts" and assume that whatever they say doesn't matter.
>
>
> But SURPRISE SURPRISE....what they say DOES matter! And
> most listeners will only 'forgive you for constantly
> screwing up' so many times!
>
> So this is why airchecking yourself EVERYDAY is a good idea!
>
>
> If an announcer (air personality) is always "fluffing a slug
> line or the name of a musical artist", or "sounds like an
> AUDIO ROBOT" figuring that ALL OF HIS OR HER LISTENERS ARE
> PASSIVE AND DON'T CARE...they're very mistaken! Weekenders
> should sound as credible when they open their mouths as a
> weekday jock does. But we still have Saturday and Sunday
> "slugs" that try to cram a week's worth of their "goofy
> personality" into a 4 or 6 hour airshift. [Name dropping is
> tacky, but you know who YOU ARE]!!!
>
> The issue of "nobody is listening when I'm on the air" is
> BOGUS! There's ALWAYS somebody listening.
>
> The problem is that the content of the music or talk that
> most radio stations offer----has a tendency to sound stale.
> Is there such a product as AUDIO MARSHMALLOW FLUFF?"
>
> argytunes
>
 
> The grammar police just can not let this one go.
> Irregardless? Uhhhhh!!!
> http://web.uvic.ca/wguide/Pages/UsIrregardless.html
>

well, Messrs.Merriam & Webster would disagree with you, and the University of Victoria (1995), to a point:

the cited link (uvic.ca) states: "There is no such word as irregardless."

hmmmm. yes. yes, there is such a word:

"Main Entry: ir·re·gard·less
Pronunciation: "ir-i-'gärd-l&s
Function: adverb
Etymology: probably blend of irrespective and regardless
nonstandard : REGARDLESS
usage Irregardless originated in dialectal American speech in the early 20th century. Its fairly widespread use in speech called it to the attention of usage commentators as early as 1927. The most frequently repeated remark about it is that "there is no such word." There is such a word, however. It is still used primarily in speech, although it can be found from time to time in edited prose. Its reputation has not risen over the years, and it is still a long way from general acceptance. Use regardless instead."

it's in the standard English dictionary. of course, what the fine lexicogrophers of M-W failed to include in the closing sentence was that use of "regardless" would satisfy the most finicky of grammarians.

cuff and book yourself, grammar police person.

let's not be correcting no grammar on this board here, us, eh? ;-)
but, you get an "A" for reading. :)

(winking and smiling inserted to keep things on a light, civil plane; horrendous grammar inserted to do likewise, with a nod & a wink to our fine friends to the north in Canada.)
 
> The grammar police just can not let this one go.
> Irregardless? Uhhhhh!!!
>
>
> http://web.uvic.ca/wguide/Pages/UsIrregardless.html+

"Wouldn't it be nice?" (quoting the classic Beach Boys tune) if some of our PD's, AE's and GM's paid as much attention to the CRAP that's coming out of their radio stations....as you did with my misuse of a word?

I APPLAUD YOU FOR POINTING OUT MY ERROR.

argytunes
 
> > The grammar police just can not let this one go.
> > Irregardless? Uhhhhh!!!
> > http://web.uvic.ca/wguide/Pages/UsIrregardless.html
> >
>
> well, Messrs.Merriam & Webster would disagree with you, and
> the University of Victoria (1995), to a point:
>
> the cited link (uvic.ca) states: "There is no such word as
> irregardless."
>
> hmmmm. yes. yes, there is such a word:
>
> "Main Entry: ir·re·gard·less
> Pronunciation: "ir-i-'gärd-l&s
> Function: adverb
> Etymology: probably blend of irrespective and regardless
> nonstandard : REGARDLESS
> usage Irregardless originated in dialectal American speech
> in the early 20th century. Its fairly widespread use in
> speech called it to the attention of usage commentators as
> early as 1927. The most frequently repeated remark about it
> is that "there is no such word." There is such a word,
> however. It is still used primarily in speech, although it
> can be found from time to time in edited prose. Its
> reputation has not risen over the years, and it is still a
> long way from general acceptance. Use regardless instead."
>
> it's in the standard English dictionary. of course, what the
> fine lexicogrophers of M-W failed to include in the closing
> sentence was that use of "regardless" would satisfy the most
> finicky of grammarians.
>
> cuff and book yourself, grammar police person.
>
> let's not be correcting no grammar on this board here, us,
> eh? ;-)
> but, you get an "A" for reading. :)
>
> (winking and smiling inserted to keep things on a light,
> civil plane; horrendous grammar inserted to do likewise,
> with a nod & a wink to our fine friends to the north in
> Canada.)

Erie...

In lieu of your usual "comprehensive, investigative skills"---I guess I should rescind the remark I made to the representative from THE GRAMMAR POLICE!

Thank you for adding a little more clarity when it comes to the use (and abuse) of certain words.

argytunes
>
 
....I guess I should rescind the remark I made to the
> representative from THE GRAMMAR POLICE!
>
> Thank you for adding a little more clarity when it comes to
> the use (and abuse) of certain words.
>
>

argy,

abuse or use, it's a fun tool - our language.

well, citizen, my work here is done.

(exit, stage left)
 
Are you kidding me? Someone writes a great story about why we should appreciate our jobs as broadcasters and he gets grief from a word used incorrectly? C'mon... couldn't you overlook it just this once? He was talking about a 6 year old girl for goodness sake that sent him a letter of thanks. Geezus... you all remind me of the listener who looks at the tag of a t-shirt and asks, "Do you have a size small... this is just waay too big."

> ....I guess I should rescind the remark I made to the
> > representative from THE GRAMMAR POLICE!
> >
> > Thank you for adding a little more clarity when it comes
> to
> > the use (and abuse) of certain words.
> >
> >
>
> argy,
>
> abuse or use, it's a fun tool - our language.
>
> well, citizen, my work here is done.
>
> (exit, stage left)
>
 
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