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THEY WENT TO 104.5 FM AND RETURNED BACK TO 1310 AM

Capitan said:
A LOT OF THE AUDIENCE OF 1310 SAID ON AIR THEY CHECKED 104.5 AND RETURNED BACK TO 1310, IS IT POSSIBLE? WHY?
Click to expand...

Because 104.5 is a very young and essentially different format, with lots of reggaetón and not much classic salsa. So the older demos may not like it.
 
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