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this can't be right

why is wsjs not showing any audience measurement for the past two months. are they no longer being measured by ppm? If so, does this have something to do with the lineup change in march? somebody educate me
 
No reason to pay. WSJS hasn't been sold by ratings in years. Why not save the Arbitron fee and the encoder electricity :)!)
 
XTalker said:
No reason to pay. WSJS hasn't been sold by ratings in years. Why not save the Arbitron fee and the encoder electricity :)!)

And save the embarresment

They were putting up less than a 1.0 last time I saw them, they were dipping below WIST as that station was in the middle of a flip to spanish.

But you're right, I doubt people are buying WSJS for ratings. Also I hope advertisers notice that the book is out on the conservative yap traps. WPTI hasn't done a damn thing with the "Big" lineup in the afternoon. Keep it live and keep it local, then you'll see the PPM meter locking into the signal.
 
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