Here's a question: If someone went to Michael Berry and said: "I will provide original local news content for your station, reported by quality journalists, and I will provide this content to you free of charge," what do you think he'd say?
That was the basic idea behind Metro Networks. An outside company takes on the expense of providing local content. They spread our the expense over multiple stations. They pick up the costs of the employees and their benefits. All the station has to do is agree to air short live commercials read by the talent.
No reason why that idea can't be picked up by some out-of-work reporters and tried again.
That was the basic idea behind Metro Networks. An outside company takes on the expense of providing local content. They spread our the expense over multiple stations. They pick up the costs of the employees and their benefits. All the station has to do is agree to air short live commercials read by the talent.
No reason why that idea can't be picked up by some out-of-work reporters and tried again.