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Thought on Citadel situation

I

indydood

I think the current situation at Citadel can be boiled down to this: they are a medium market company trying to operate big-time, large market stations as if they are in medium markets.

Let's face it- Citadel is NOT ABC, pt. deux. I thought the day they announced they were buying ABC several years ago it was a bad fit and the news of the past few days confirms it. Why else, for instance, would they have an oldies station in the #3 market (Chicago) use the Real Oldies Channel off the bird? Medium market solution for a major market situation; they just repeated that in Baltimore.

They simply bit off more than they could chew.
 
True Oldies was put on WZZN under Disney ownership over a year before Citadel go the station. Morning Drive (McKay), Afternoon Drive (First Landecker now Brown)Nightime (Biondi) are live and Local.
 
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