It’s not cheap. It’s reality.
50's? 60s? Not if you want good ratings and a sellable audience. Those days are gone for commercial radio in NYC.
Have you heard of Lite FM?
They (assuming Audacy), along with every other operator, have already came to their senses. Oldies is not viable for advertisers, and thus as a format, in market #1.
I agree with the first part of that post but not this. There are a number of morning shows that, granted, have been on for a long time, but are quite successful. Preston & Steve, Elvis Duran, The Breakfast Club are just a few large morning shows that perform well with young listeners.
WLTW also plays a lot of Newer stuff though
But it's still their primary competition due to the overlap in playlist and demos, that's what matters.
Does WBEB and WOGL in Philadelphia despite being owned by the same company target the same audience
It's among the primary competition, not the only one. The Nielsen software allows views of station cume sharing, and you'd see CBS-FM sharing with Mega, the all-news stations, the PBS options, classic rock and even the K-Love outlet.
As mentioned before, every station competes and does some degree of importance.
David, constantly: "Spanish is a language, not a format."
Sorry. I always do that, as most nations have one entity for both audio only and TV services. CBC, RAI, BBC, NHK and the like.
Radio was an afterthought to the act that created CPB. The concept was to have as decentralized a system as possible (in part to keep it from becoming a real competitive threat to commercial networks), which is why CPB funding ended up being spread widely across hundreds of local and regional radio and TV licensees and a variety of national program producers and distributors. PBS was established pretty quickly once CPB funding became available, because the main goal of the legislation was to create a national interconnection and distribution system for TV. The radio funding and creation of NPR took a little longer and involved what was then a fairly small group of existing university and public school FM licensees, mostly separate from the existing TV licensees.
It's going on now. I deal with high school age kids on soccer teams. I would say the majority of them listen to streaming and many of them drive newer cars that may have a radio in it but they generally have their phone blue-toothed to it playing Pandora/Spotify/Apple/Google/Youtube music going through it. I've actually had younger ones, when I talk about having worked in radio ask me "What's FM?" If they're in a car with their parents driving chances are they have headphones in listening to anything but radio. They sit in the stands waiting for games to begin with headphones/ear pieces in and I will bet anyone a million bucks that not one of them is listening to an actual radio station. Hell, there are even some coaches in their early 40s that don't even listen to radio anymore.....maybe Sirius/XM, but it's just an extended loop of the same music over and over that you can hear on regular radio for free.....well, maybe not all of it, but a lot of it.
This is one of the reasons I appreciate the Radio Discussions site: Once again, I've learned something here. Where I currently live, the NPR/PBS stations use the same calls and share a website. Where I grew up and attended college, the PBS/NPR stations did the same, and the hosts from the NPR station often did VO and positioning for the PBS station and even hosted the pledge drives there. That in mind, I just always ass/u/me'd they were the same entity nationwide.
Now the "elephant in the room" question: was this a better way to go? Or, should public electronic media be under one roof such as the European model?