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Thoughts on Ridgeway

First of all, did anyone look at the summer-to-summer numbers for WRVR? Great job, guys! It may not be the 'coolest' format around, but as an alum, I'm always happy to see you do well.

A couple of opinions...

Does anyone agree with me that part of The Buzz's problem with adults may simply be the name? I've wondered if 'Buzz" just sounds too young for some of the listeners and they don't ever sample it. With the previous air staff and the way they sounded, I can't see anyone who sampled them not sticking around. 'Course, that's over now...

680....steady trend down since the format's launch. Who bails first, Entercom or the network itself? I can't see sales based on the buyer's political views and not the ratings being enough to sustain the format...but who knows?<P ID="signature">______________
Never hold a cat and a dustbuster at the same time.</P>
 
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