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Thought's on WROR

R

Retro

What do you think of this station overall? I myself find it at best a mediocre station that is more or less competing with WZLX. I really cannot figure out its playlist, however the station does have both a loyal following and does really well with Loren and Wally. Thoughts appreciated.
 
Safe, bland, profitable. Lots of songs that a lot of people like and personalities who, except for the entertaining Loren and Wally, don't get in the way. Perfect for the pure background medium that radio has become. I kind of figured they'd pick up a lot of the '70s songs on the WODS playlist after the flip to CHR, but it never happened. Probably would have been too much of a gamble for a station run in such a conservative, don't-make-waves fashion, but I still maintain it would have made sense. WZLX is more for people who were listening to WCOZ or WBCN in the '70s. WROR's singles-oriented playlist appeals more to those who had WRKO or WVBF on. So why not sound more like a '70s Top 40 in terms of playlist variety?

Of course, now that the 20-somethings of the '70s are starting to age out of the sellable demo, WROR is likely to start sounding more like an '80s CHR, and the sound of those MTV-influenced years wasn't exactly awash in variety.
 
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I've grown accustomed to them in recently weeks. I guess they are an acquired taste. Too much repetition though.
 
Retro said:
I've grown accustomed to them in recently weeks. I guess they are an acquired taste. Too much repetition though.
Click to expand...

Other than when Loren and Wally are on, they are unlistenable. Too much repetition, as you correctly noted. That repetition includes WAY TOO MUCH Billy Joel, Elton John, Eagles, CCR, Fleetwood Mac. Unfortunately, they're not much different from "classic hits" stations in other markets. And this is not good.

Tom's Townie Tunes and Men From Maine are fantastic, though.
 
It remains interesting that WROR and WZLX stay at or close to the top while all these CHR stations complete for the small pie of young people who listen to terrestrial radio rather than streaming.
 
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