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Time checks...at night?--Curtis Sliwa

raccoonradio

raccoonradio

The new syndicated Curtis Sliwa show has him mentioning the time (in time zone neutral
fashion: "seven minutes after the hour...twenty-four minutes past the hour...") many times during the
show. Hey Curtis: You're on at night now. 10 pm to 1 am in the East...time checks are mostly for
morning drive shows, which you used to do (and are probably still used to).

But at night you don't need to keep telling people what time it is (even in that time-zone
neutral way). We're not in a rush to make our morning train or whatever! :) Yes, nothing wrong with
talk hosts or DJs giving the time at other times of the day but Curtis is so used to it and now that he's
on at night.... :) (And no, as far as I know there are stations running him on tape delay the next
morning!)
 
Welcome to crutch City.

I have heard talk hosts do this all around the clock. Even worse: double-calling the time, ie; "It's 6:27, 27 past 6."

It tells me 2 things:

A) They are mimmicking the "radio guys" they've heard for years doing morning show, and

B) They haven't the foggiest f-ing idea why and when you double-call the time (AM drive, as you say).
 
You could make the case that with the PPM - timechecks are unneccesary - as the PPM panel doesnt have to "write it down" anymore....

I'm a bit old fashioned, I want to make it easy for listeners to know when they heard me (I'm in a diary market) - and so far it seems to work for my staff, Rush Limbaugh, Sean Hannity, and most successful talk hosts.

As for "double time" - no one uses it - except the most successful morning news programs in the country - WSB-AM (Atlanta) among others....

yeah - a real crutch, giving the time you heard the station. What's next - trashing him for saying his name too often?

-PP
 
Prefer Privacy said:
You could make the case that with the PPM - timechecks are unneccesary - as the PPM panel doesnt have to "write it down" anymore....

I'm a bit old fashioned, I want to make it easy for listeners to know when they heard me (I'm in a diary market) - and so far it seems to work for my staff, Rush Limbaugh, Sean Hannity, and most successful talk hosts.

As for "double time" - no one uses it - except the most successful morning news programs in the country - WSB-AM (Atlanta) among others....

yeah - a real crutch, giving the time you heard the station. What's next - trashing him for saying his name too often?

-PP
Click to expand...

Yes, giving your name IS a crutch.

He should stop.

I've also noticed many hosts giving out the call letters periodically.....
 
Howie Carr has gotten ribbed by callers for giving out his name and the phone numbers so often. Well,
he definitely wants people to know what show they're listening to, and what the number is. He even
gives it out right at 7 pm just as he goes off the air--even though WRKO then goes to syndie talk for
the next 11 hours!
 
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