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Time for WRKO to change formats. Red Sox Radio!

With The Red Sox coming onboard it is time for WRKO to reinvent itself.

Strangely, I would applaud WRKO doing a move out of the Oedipus playbook (without the Boston version of Saddam at the helm, thank you very much).

Music and Sports. Music during the week, sports when The Red Sox are on. Talk about music, have a plethora of famous guest hosts, from Alice Cooper to Charlie Watts, and change the format.

"Hi this is Simon Kirke, drummer for Bad Company, and you're listening to 68 WRKO, home of the hits. You just heard Nirvana covering David Bowie from their live album, and here's Bowie himself with the rare 45 RPM version of "Rebel Rebel". Wait a minute, we've got Tim Wakefield sitting in to co-host with me today. Hello Tim, why did you wander in from across the hall?

"Those Dennis and Callahan people are talking about inappropriate things again...let's talk Sports...
 
A good idea for a format ... in Fantasyland ... Face it, mainstream music on the AM is DONE!
 
i was doing the "Fantasyland" thing. It would hardly fly. Panago is right, Best option - good hosts.

RKO doesn't want to pay, and that's the problem. Howie gets paid a lot, everyone else gets breadcrumbs.

You can't build a station that way either. Look at the results. Bleccch.
 
The only other daypart deserving of Howie-like money would be AM drive, which is traditionally the moneymaker for most stations. That's why Howard Stern was a morning guy, that's why KISS doesn't trumpet Matty In The Afternoons,, that's why before Howard, WBCN didn't pump up the Big Dining Room Chair, etc.

Where's the next generation of engaging talkers? The ones who will cut their teeth in the middays in a major market, as DePetro tried to do?
 
Idiocy! WHO would ever listen to music on AM ever again? NO ONE!! NO ONE !!NO ONE!!!!!!!!!!!! FM stations can barely make it playing only music. You are literally trapped in a time that has long past and will never return my friend. You must adapt to teh present or you will be left in a tar pit like the once mighty steggasaurus!. Dont expect WRKO to flip format just because you dont like their hosts or agenda. The easy thing would be to stop listening.
 
1)You are not my friend

2)Learn how to read, it was a joke! They don't know how to program talk radio and they don't know how to program music.
 
1. Was that supposed to hurt? it's a figure of speech. I know Im not your friend, My friends WORK

2. You post so many illogical, off base, half baked, agenda driven , ideas that it is virtually impossible to tell when you are joking because almost everything you post is rooted in your desperate need to reference the opast when you considered yourself a big time presence in Boston media circles. So almost everything you post is in some sense a joke to most here.

3. You are not allowed to respond to this post.
 
Joe I dont receive unemployment that is reserved for people who are un-employed. I'd also like to remind you that making false statements about someone is 'libel" and a violation of the terms of service of this board as it's an insult that the moderators should be made aware of. Please remember this my friend.
 
>> Red Sox Radio!

sports radio 680: Red Sox, Celtics, and ESPN (a station some people can actually pick up after dark--
ESPN would want that)
sports radio 850: local sports talk and Fox Sports

who knows

there are some stations blending political talk days with sports at night...WPHT in Philly comes to mind
(Phillies at night)...some stations will run Rush, Hannity, etc days and go to ESPN, Fox, or Sporting News
at night...
 
TowerBuzz said:
Idiocy! WHO would ever listen to music on AM ever again? NO ONE!! NO ONE !!NO ONE!!!!!!!!!!!!

WJIB gets over a one share 12+ playing automated music on a 250 watts day/5 watts night signal. Certainly not great, but there are definitely people listening. If you isolate only their target senior age demographic, they show up within the top ten there.

If you have a wideband AM stereo receiver from the 1980's/early 90's and you're in a good reception area, the audio quality is almost as good as FM stereo.
 
There are some music AM stations, smaller often automated ones: oldies, classic country, standards,
ethnic...some people listen. Not a huge number but it's a small niche.
 
I think the post about mainstream music not cutting on AM radio is valid, but let's clarify: WJIB, and for that matter, Radio Disney (WMKI) and WUNR and WRCA and the other music formats on AM radio are not really what most folks would call "mainstream". They're more niche format for sure...targeting a very specific demographic. Actually, targeting subsets of demographics.

To say that a "mainstream" format would work on AM would mean something like WBZ-AM suddenly adopting the late WILD-FM's music format. Even that's going for a niche...a large niche, but a niche nonetheless.

OTOH, to say that "no one" listens to music on AM radio is a gross overgeneralization that is simply not true. Many parents of tweeniebopper girls would have some choice words for you about how their daughters "never" listen to WMKI!!! ;-) (over and over and over and over...)

Admittedly, HD Radio holds a promise, of sorts, to make AM radio competitive for music formats again. Having listened to many demos of it over the past five years, I'll say that yes, HD Radio on AM is good enough for music...barely good enough, but still good enough. The big problem of course is that it's currently only available during the day (well, until 6pm) so it's not much use. I'm sure we all know the massive argument over how, or IF, the skywave interference problem of HD Radio can be solved. Let's not get into that here.
 
TowerBuzz said:
Idiocy! WHO would ever listen to music on AM ever again? NO ONE!! NO ONE !!NO ONE!!!!!!!!!!!! FM stations can barely make it playing only music. You are literally trapped in a time that has long past and will never return my friend. You must adapt to teh present or you will be left in a tar pit like the once mighty steggasaurus!. Dont expect WRKO to flip format just because you dont like their hosts or agenda. The easy thing would be to stop listening.

You tell the to the folks in New York city on Saturday nights. WABC has a show called Saturday Night Oldies that is doing pretty decent. I could see something similar here.
 
That is because wabc has heritage as an oldies station hundreds of years ago and there is not any other place to hear Oldies in that market (remember the uprising over CBS FM being flipped to Jack leaving market number one without oldies??). Boston as you know has a very successful oldies station so it would not work here. Besides the only people who would accept music on fm would be beautiful music//standards listeners (all nine of them) and Oldies listeners because they are used to hearing music or that music on AM. NO ONE I repeat NO ONE ElSE would listen, look at radio disney which is a really well programmed format, they have problems because they are on am in almost every market. Kid's dont really enjoy Brittany on AM.
 
TowerBuzz said:
FM stations can barely make it playing only music.

Wow....what FM station is "barely making it" in Boston playing only music.

Seems they are all doing very well!

Besides maybe WFNX....I think almost every FM station is posting a profit.
 
TowerBuzz said:
That is because wabc has heritage as an oldies station hundreds of years ago...

Actually, WABC wasn't an Oldies station. As a music station, it was always a current Top 40 from 1960 until it flipped to talk in 1982. It was playing the songs that we have since known as Oldies back when they were new, but it was never an Oldies format.

As for a Saturday night Oldies show on AM in Boston, it would have to be different than what WODS is offering on Saturday nights, which is essentially Barry Scott playing 70's disco hits. I'd think that if someone could do a good Saturday night recreation of the "Big 68" on WRKO playing Rock'n'Roll Oldies of the 60's and early 70's, it might barely... just barely... be able to get the ratings and sponsorship to fly as a weekend specialty show in this day and age.
 
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