Re: Ignorant (BLEEP)? Let's talk about ignorant
> > > First,97 Rock is a great heritage rock station that has
> > veered into every variety of rock there is.If
> Rush/Clapton/Petty
> > etc. put out new music,97Rock will feature it.In
> short,they are
> > a rock station that RIGHT NOW leans classic.That is
> different than
> > a radio station that only plays classicrock.It's a classic
>
> > based AOR vs.a classic rock.
>
> Hold the phone there, Poopy-pants. 97-Rock has been known to
> play a hot release from a core artist, but they hardly play
> every variety of rock that there is. You don't hear Prince
> on 97-Rock. You don't hear John Mayer, Green Day, Foo
> Fighters, or even Nirvana, Sound Garden, or anything of that
> ilk on 97-Rock. You do hear lots of Van Halen, Zepplin,
> Doors, Skynyrd, Stones, Beatles, Who, AC/DC and other
> classic rock artists. You may hear the occaisional new
> release from Rush/Clapton/Petty, but only as a feature, and
> usually on a very limited run. They're target is 25-49
> males, with the focus on 35-49. They do very well in that
> demo, and have done better than expected in 25-34, and even
> 18-34 in some cases because of their heritage jocks and the
> variety of music that they play from core classic rock
> artists.
>
> Citadel also owns WEDG, who plays newer rock and is targeted
> at 18-34 males. You will hear a variety of newer rock,
> essentially from the '80s onward, with a concentration on
> current artists. Once again, they have a very good group of
> jocks, and are very successful 18-34, especially with males.
> 95X is much more similar to WEDG than 97-Rock.
>
> Since I don't have the Syracuse numbers at my fingertips,
> how about giving us the rankings for 18-34 males, and
> especially the 25-34 males. That's the target audience for
> 95X. Yes, 95X did better 25-54 with Stern, but those days
> are over. If TK did well enough 35-49, or 35-54, they would
> beat 95X 18-49 and 25-54, especially in adults, since a
> classic rocker is likely to have better female numbers than
> a station like 95X.
>
> > Let's discuss "OBLITREATE".When a 6,000 watt station
> DOUBLES
> > a heritage rocker in Adults 25-54 that is
> obliteration.When
> > a 6,000 watt OLDER LEANING classic rocker beats a heritage
>
> > rocker in THEIR target of 18-49 Adults(and beats them
> > badly)THAT is obliteration.
>
> Let's not confuse a "heritage rocker" with a station that
> plays heritage rock. TK had a nice book. Good job. Now, you
> should know better than to pretend that you can "target"
> 18-49, or 25-54. You target a narrower scope - as TK does
> with a classic rock presentation that targets 35-49. If they
> do well enough in that focus area, they will have some spill
> younger and older, and will outdraw a station with a younger
> focus that is primarily male - just as 97-Rock does in
> Buffalo when compared to WEDG.
>
> > Keep sniffing Citadel's jock,Buffalo Boy
>
> I believe that my posts regarding Citadel's mismanagment of
> 95X and the Stern situation indicate the level of respect I
> have for the company as it pertains to Syracuse. Look back
> up this thread a couple of posts and you'll see just how
> impressed I am with their handling of the Stern situation.
>
> If I have to choose, though, I'd much rather sniff Citadel's
> jock than the poop that you keep dumping into your own pants
> while trying to fertilize this board with your odious
> emissions.
>
We agree.95X is toast when compared to TK in 25-54,the money demo.Now go back to Buffalo and wondering how jack will do.