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FMSales
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Any commentary? Anyone? ;D
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radio_head
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Kix and 'DIA doing good, as usual.. CCRM cluster scoring 4 stations in the top 5, I can see the celebrations now..WRBO now out of the top ten race, the future looks grim, esp. since this Steve Harvey show has'nt really proved to be impressive so far..Honestly, a number of stations showed a downards trend, we could probably count the up's over the down's on one hand.
What's up with Q107.5 doing well all of a sudden? The few times I had a chance to listen, they sound pretty good. I just don't think they signal they're on would make them competitive. But the recent trends are proving me wrong for the time being.
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radio_head
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I don't see too many flips anytime soon, at least not until the spring book or even next summer (not to say that some of these station's aren't running on their last little bit of juice) but there's not really a hole in the market, except maybe another FM country station, that would definiely take some time to cultivate.. The new urban radio trend is lifestyle talk on the FM dial geared toward 25-35 demo, that hasn't been tried here either, but all the major radio clusters here have a handful of issues. I think with the recent merger, the introduction of Kim, and the CCR management shake ups, the dust would have to settle and hopefully careful research would be done before any other flips occurred.
Not that anyone would do this.... but I wouldn't mind seeing the oldies on a full market signal. That combined 2.1 might be a full 3.5 before too long for someone. But it looks like the suits are done with the greatest hits of all time.
Media Mogul said:
Just came through Nashville...The Cumulus oldies station is now Rock and Roll hits from the 60s and 70s. The programming is a bit rough, but the music sounds great....with a little tweaking, it would sound really good. It's the first station I've heard in a long time with no 'moniker'. They are calling it, oddly enough, 97.1 WRQQ.. I personally think The Cat could have become viable if they hadn't been so impatient here...
That statement certainl has merit. Few will remember that WSRR had it's best trend in ages the very month it was blown up. Sadly, corporate pressures don't allow for patience, they want instant success.
I'm reminded of this one certain staff meeting we had the morning Power 99 was launched. Talk about high hopes, Citadel thought they were gonna go straight to number one, but apparently lost sight of the fact that in this town especially, the localism factor kept the real competition in the hip hop community between K97 and Hot 107.1. Power never really had a chance, but they spent so much money in launching. Little over a year later, all that money wasted, it's all gone. Now, they go the safe route with Kim FM, yet another damn boring AC based station regurgitating all the same hits you can hear at one time or another on 94.1, 99.7 and 104.5. Isn't that DUMB?
Now, okay, lets talk sense here. Some suggest that 93X be put out of it's misery. Okay, then what? No more modern/alternative in the city, and two classic rockers, and that would be the extent of Rock in the city that invented it. In the Country arena, all the major players are simply letting Kix 106 have the audience to themselves. Why?
Smooth Jazz... nice format with loyal listeners who do have disposable income. For those of you without the luxury of an HD radio, KJMS-FM-2 is Smooth Jazz and sounds at least as good as the old WJZN. Better, in fact, with it's digital CD quality. But most of the market can't hear it.
Suggestions (which will again go nowhere except to laughter on this board)--
Citadel would consider flipping 103.5 to FM News/Talk. It would bury WREC if they got the right mix of hosts and emphasis on local news because people can get it in most office buildings.
Entercom/CBS (if the latest merger challenge has no legs) - 94.1 at least ENTERTAIN the possibility of going Country, head to head with Kix 106. Alternatively, swap frequencies with 92.9, put Alternative on 94.1 as 94X, and Country on 92.9.
Citadel - Put some jocks on 98.9 and go directly after WRVR's mainstream AC format.
Everybody - HEAVILLY PROMOTE HD RADIO, and those stations still only in analog start doing HD now.... with innovative formats that don't suck. Jump on the bandwagon now!
Okay i said my piece. Your turn.
I'm reminded of this one certain staff meeting we had the morning Power 99 was launched. Talk about high hopes, Citadel thought they were gonna go straight to number one, but apparently lost sight of the fact that in this town especially, the localism factor kept the real competition in the hip hop community between K97 and Hot 107.1. Power never really had a chance, but they spent so much money in launching. Little over a year later, all that money wasted, it's all gone. Now, they go the safe route with Kim FM, yet another damn boring AC based station regurgitating all the same hits you can hear at one time or another on 94.1, 99.7 and 104.5. Isn't that DUMB?
Now, okay, lets talk sense here. Some suggest that 93X be put out of it's misery. Okay, then what? No more modern/alternative in the city, and two classic rockers, and that would be the extent of Rock in the city that invented it. In the Country arena, all the major players are simply letting Kix 106 have the audience to themselves. Why?
Smooth Jazz... nice format with loyal listeners who do have disposable income. For those of you without the luxury of an HD radio, KJMS-FM-2 is Smooth Jazz and sounds at least as good as the old WJZN. Better, in fact, with it's digital CD quality. But most of the market can't hear it.
Suggestions (which will again go nowhere except to laughter on this board)--
Citadel would consider flipping 103.5 to FM News/Talk. It would bury WREC if they got the right mix of hosts and emphasis on local news because people can get it in most office buildings.
Entercom/CBS (if the latest merger challenge has no legs) - 94.1 at least ENTERTAIN the possibility of going Country, head to head with Kix 106. Alternatively, swap frequencies with 92.9, put Alternative on 94.1 as 94X, and Country on 92.9.
Citadel - Put some jocks on 98.9 and go directly after WRVR's mainstream AC format.
Everybody - HEAVILLY PROMOTE HD RADIO, and those stations still only in analog start doing HD now.... with innovative formats that don't suck. Jump on the bandwagon now!
Okay i said my piece. Your turn.
fm100fan said:
OK, I'll take that on ;D
We agree on Cat, so who would be a logical choice to try that format again? Not Entercom, because they have enough white bread stations to stock a bakery. Is the XMX experiment done with?
A news talk 103.5 I don't think would work because CC has all the franchise hosts. IF there was some way they could get Rush and Hannity then I'd change my mind. Air American is another possibility, but why? They have no audience.
Country...you're absolutely right. SOMEONE needs to do another country format, and soon. I don't think anyone will miss 93X. If I was Entercom I think it would come down to which station (93 or 94) has the best signal. KIX is a monster signal.
OR....take 100 and do the classic hits or country format. I keep bringing this up and folks keep flaming the idea...I'm not privy to FM 100's billing, but some have stated here it's way down. If so, it would be a bold move that just might work.
Whatever happens, it won't be anything we expect. Who would have thought of 'Kim" *ugh* ? The worst effect of consolidation is corporations using radio stations on the cheap just to flank thier franchise...makes for really boring radio.
I think it is all but a done deal that at some point -- and who knows when -- there will be another country signal. But, I don't think 92.9 is a great candidate.
Of course, 92.9 is a Class A. And, I am not here to diss Class As; heck, look what 95.7 has done. But, the footprint of WMFS's City Grade (3.16 mv/m or 70 dBu contour) doesn't cover the parts of town that one would need to cover to be comptetitive as a country station. The City Grade does not reach into Mississippi -- leaving Horn Lake, Southaven, and Olive Branch out of the contour. For country, DeSoto Country is critical. The City Grade only makes it as far as Germantown Methodist Hospital (where they have a really hot lookin' female Chief of Staff, but, I digress), and never even touches Collierville. In fact, parts of Collierville miss the 60 dBu. You do get Bartlett and Millington, but, I am not sure that is enough.
This is not at all to say that 92.9 cannot be a useful signal. Just not in that format. Look at the footprint; it is strong inside the loop. That would, actually, make a nice urban signal. That is, essentially, what happened with 95.7. Still, missing parts of Whitehaven might hurt. So, it's not a homerun. But, country? I think there's a better choice for that signal.
DE
Of course, 92.9 is a Class A. And, I am not here to diss Class As; heck, look what 95.7 has done. But, the footprint of WMFS's City Grade (3.16 mv/m or 70 dBu contour) doesn't cover the parts of town that one would need to cover to be comptetitive as a country station. The City Grade does not reach into Mississippi -- leaving Horn Lake, Southaven, and Olive Branch out of the contour. For country, DeSoto Country is critical. The City Grade only makes it as far as Germantown Methodist Hospital (where they have a really hot lookin' female Chief of Staff, but, I digress), and never even touches Collierville. In fact, parts of Collierville miss the 60 dBu. You do get Bartlett and Millington, but, I am not sure that is enough.
This is not at all to say that 92.9 cannot be a useful signal. Just not in that format. Look at the footprint; it is strong inside the loop. That would, actually, make a nice urban signal. That is, essentially, what happened with 95.7. Still, missing parts of Whitehaven might hurt. So, it's not a homerun. But, country? I think there's a better choice for that signal.
DE
oops, pushed the enter button too soon...fm100fan said:
fm100fan said:
Here's a thought... why doesn't somebody put innovative formats that don't suck on the REAL STATIONS?!?!?!?
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