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Traffic Anchor Salary?

T

thor67

Guest
I noticed a posting for a Traffic Anchor position with KTRH and I'm curious how much a position like this pays? Do people make a career out of doing traffic or do they do traffic and something else or what? Are traffic anchors waiting to get on the air in another format or just happy doing traffic? Just curious.
 
How much do traffic people get paid, you ask?

Interesting question. Remember Lanny Griffith? He was paid as a Traffic Rerporter at KLOL and did that full time, but had to work a split shift during AM and PM drive and because of the "pain in the ass" factor involved in that, was probably paid a little more. But nothing--I would imagine--too huge.

Susie Loucks has been a traffic reporter at Metro for well over a decade. If I remember correctly, traffic is all she's ever done and like Lanny, she had to work split shifts. You've got traffic types like Darby Douglas who work for Metro (I think) and then through Metro, got a TV deal. I'd suppose that would be a gig that would pay OK. I'd also venture a guess that if a full time traffic reporter for Metro or CC makes 50-grand or more these days, it's ONLY because he or she has been doing it in this market for many years. Probably, someone just starting out---maybe would clear 25-27 thousand. And that's a maybe.

Laurie Kendrick did traffic on the Stevens and Pruett Show back in the day. For a while, she worked a split shift too. She interacted with S & P, but I think traffic was her basic job description. There's Cat Cortez, Lisa Manavelli and some guys in the early 90's named Allen Parkway and Wes Heimer. and there are too many other names I can't remember. I think even Colonel St James, who's done every shift at every position at almost every station in Houston has done traffic, too!

I guess the amount a traffic type gets paid depends on many factors...namely WHO you do traffic for. I heard once that Metro paid OK, but I don't know if that's still the case. It seems if you're going to do traffic and be able to eat, you've got to work split shifts and those have got to suck! And even then, I wouldn't think that split shifts pay all that much.

That's really too bad too because traffic in this city is a big deal. Traffic reporters have merit, but all too often this task is assigned to the "traffic bunnies" on a show and considered a blow off or something that buys a few minutes for the hosts or talent to re-group their thoughts or go potty.
 
> How much do traffic people get paid, you ask?
>
> Interesting question. Remember Lanny Griffith? He was paid
> as a Traffic Rerporter at KLOL and did that full time, but
> had to work a split shift during AM and PM drive and because
> of the "pain in the ass" factor involved in that, was
> probably paid a little more. But nothing--I would
> imagine--too huge.
>
> Susie Loucks has been a traffic reporter at Metro for well
> over a decade. If I remember correctly, traffic is all
> she's ever done and like Lanny, she had to work split
> shifts. You've got traffic types like Darby Douglas who
> work for Metro (I think) and then through Metro, got a TV
> deal. I'd suppose that would be a gig that would pay OK.
> I'd also venture a guess that if a full time traffic
> reporter for Metro or CC makes 50-grand or more these days,
> it's ONLY because he or she has been doing it in this market
> for many years. Probably, someone just starting
> out---maybe would clear 25-27 thousand. And that's a
> maybe.
>
> Laurie Kendrick did traffic on the Stevens and Pruett Show
> back in the day. For a while, she worked a split shift too.
> She interacted with S & P, but I think traffic was her
> basic job description. There's Cat Cortez, Lisa Manavelli
> and some guys in the early 90's named Allen Parkway and Wes
> Heimer. and there are too many other names I can't
> remember. I think even Colonel St James, who's done every
> shift at every position at almost every station in Houston
> has done traffic, too!
>
> I guess the amount a traffic type gets paid depends on many
> factors...namely WHO you do traffic for. I heard once that
> Metro paid OK, but I don't know if that's still the case.
> It seems if you're going to do traffic and be able to eat,
> you've got to work split shifts and those have got to suck!
> And even then, I wouldn't think that split shifts pay all
> that much.
>
> That's really too bad too because traffic in this city is a
> big deal. Traffic reporters have merit, but all too often
> this task is assigned to the "traffic bunnies" on a show and
> considered a blow off or something that buys a few minutes
> for the hosts or talent to re-group their thoughts or go
> potty.
>
Which brings up the question why is Houston the only major market or large market that does not have traffic except am and pm drive times? I've been in much smaller cities with traffic we can only pray for and many stations have traffic all day and evening.

I don't expect traffic every six or ten minutes during the overnight hours of 3 to 5am, although I have been caught in some nasty ties ups at those hours. Weekends and traffic reports are non existant and the weekend traffic is just as bad as weekday traffic, with so many major freeway closures, weekends can actually be worse.

Where has Elaine Closure gone to, she hasn't been on KIOL in a couple of months now. Susie has been doing traffic for some years now and one of the best?

You would think every station in this city would have traffic at least from 5am to 8pm weekdays and on weekends. Just another sad chapter in Houston radio.

Many of the traffic reporters work more than one station and the couple of hours in the am and pm when stations have the mandatory traffic spend the entire shift jumping from station to station giving reports. Not an easy job that doesn't pay that well, unless you become a bigger part of a stations morning or afternoon show than just reading a commercial and about 10 seconds of traffic. Not the fault of those that report the traffic, the majority of stations could care less about reporting traffic. Just like everything else in radio the quality of the traffic reports have sunk to new lows because the stations really don't care about traffic and the reports are basically useless. Once again not the fault of those men and women that try and give a decent traffic report.

Mike O
 
> > How much do traffic people get paid, you ask?
> >
> > Interesting question. Remember Lanny Griffith? He was
> paid
> > as a Traffic Rerporter at KLOL and did that full time, but
>
> > had to work a split shift during AM and PM drive and
> because
> > of the "pain in the ass" factor involved in that, was
> > probably paid a little more. But nothing--I would
> > imagine--too huge.
> >
> > Susie Loucks has been a traffic reporter at Metro for well
>
> > over a decade. If I remember correctly, traffic is all
> > she's ever done and like Lanny, she had to work split
> > shifts. You've got traffic types like Darby Douglas who
> > work for Metro (I think) and then through Metro, got a TV
> > deal. I'd suppose that would be a gig that would pay OK.
>
> > I'd also venture a guess that if a full time traffic
> > reporter for Metro or CC makes 50-grand or more these
> days,
> > it's ONLY because he or she has been doing it in this
> market
> > for many years. Probably, someone just starting
> > out---maybe would clear 25-27 thousand. And that's a
> > maybe.
> >
> > Laurie Kendrick did traffic on the Stevens and Pruett Show
>
> > back in the day. For a while, she worked a split shift
> too.
> > She interacted with S & P, but I think traffic was her
> > basic job description. There's Cat Cortez, Lisa
> Manavelli
> > and some guys in the early 90's named Allen Parkway and
> Wes
> > Heimer. and there are too many other names I can't
> > remember. I think even Colonel St James, who's done every
>
> > shift at every position at almost every station in Houston
>
> > has done traffic, too!
> >
> > I guess the amount a traffic type gets paid depends on
> many
> > factors...namely WHO you do traffic for. I heard once
> that
> > Metro paid OK, but I don't know if that's still the case.
>
> > It seems if you're going to do traffic and be able to eat,
>
> > you've got to work split shifts and those have got to
> suck!
> > And even then, I wouldn't think that split shifts pay all
> > that much.
> >
> > That's really too bad too because traffic in this city is
> a
> > big deal. Traffic reporters have merit, but all too often
>
> > this task is assigned to the "traffic bunnies" on a show
> and
> > considered a blow off or something that buys a few minutes
>
> > for the hosts or talent to re-group their thoughts or go
> > potty.
> >
> Which brings up the question why is Houston the only major
> market or large market that does not have traffic except am
> and pm drive times? I've been in much smaller cities with
> traffic we can only pray for and many stations have traffic
> all day and evening.
>
> I don't expect traffic every six or ten minutes during the
> overnight hours of 3 to 5am, although I have been caught in
> some nasty ties ups at those hours. Weekends and traffic
> reports are non existant and the weekend traffic is just as
> bad as weekday traffic, with so many major freeway closures,
> weekends can actually be worse.
>
> Where has Elaine Closure gone to, she hasn't been on KIOL in
> a couple of months now. Susie has been doing traffic for
> some years now and one of the best?
>
> You would think every station in this city would have
> traffic at least from 5am to 8pm weekdays and on weekends.
> Just another sad chapter in Houston radio.
>
> Many of the traffic reporters work more than one station and
> the couple of hours in the am and pm when stations have the
> mandatory traffic spend the entire shift jumping from
> station to station giving reports. Not an easy job that
> doesn't pay that well, unless you become a bigger part of a
> stations morning or afternoon show than just reading a
> commercial and about 10 seconds of traffic. Not the fault
> of those that report the traffic, the majority of stations
> could care less about reporting traffic. Just like
> everything else in radio the quality of the traffic reports
> have sunk to new lows because the stations really don't care
> about traffic and the reports are basically useless. Once
> again not the fault of those men and women that try and give
> a decent traffic report.
>
> Mike O
>

I know where Susie, for the right kind of money I'll tell ya!
 
> Which brings up the question why is Houston the only major
> market or large market that does not have traffic except am
> and pm drive times?

Traffic seems to have been cut back on most stations. During the old KNUZ's oldies days, they had traffic around the clock, almost to the point of annoyance.

> Where has Elaine Closure gone to, she hasn't been on KIOL in
> a couple of months now. Susie has been doing traffic for
> some years now and one of the best?

They are the same person. I hear that Susie has taken a leave of absence from Metro Traffic.
 
> I noticed a posting for a Traffic Anchor position with KTRH
> and I'm curious how much a position like this pays? Do
> people make a career out of doing traffic or do they do
> traffic and something else or what? Are traffic anchors
> waiting to get on the air in another format or just happy
> doing traffic? Just curious.
>

I don't know about Houston, but, I can tell you that a good New York traffic anchor makes $100k in salary plus a ton for personal endorsements...making up to about $140/$150k. That's not a split shift, either. Plus, you're part of a high-profile Morning show...adding your talents to the show besides traffic and weather.

Then, there's the huge secondary market for doing voiceovers in New York based on people hearing your voice doing Morning Drive traffic. Current AFTRA rates for a :60 radio spot run about $1440.00 per spot in talent fees.

Do people give up jocking careers to do this? Yes, they do. :)
 
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